What is server-side tagging?
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Are you new to server-side tagging? We got you covered!
Our course "Server-side tagging fundamentals" explains what server-side tagging is, when to use it, and what to consider when you build up your infrastructure.
Get a head start on your tagging setup: In the course, you will set up a server and a Google Analytics 4 data flow.
This course is suitable for tech-savvy marketers and developers. Get started with the course today and earn a shiny new badge for your developer profile.
Set up server-side taggingYou can set up a tagging server using GCP or a platform of your choice.
Configure your tagging setupTo reap all benefits of server-side tagging, set up your own domain and configure your tags, and verify your setup works.
Reference documentationJust need to look something up? Choose the reference you need: