scenarioplanner.converters.mmm.Mmm

A wrapper for Mmm proto with derived properties.

budget_optimization_results Returns a list of BudgetOptimizationResult wrappers.
marketing_analyses Returns a list of MarketingAnalysis wrappers.
marketing_data Returns marketing data inside the MMM model kernel.
model_fit

model_fit_results Returns each model fit Result, mapped to its dataset name.
reach_frequency_optimization_results Returns a list of ReachFrequencyOptimizationResult wrappers.
tagged_marketing_analyses Returns each marketing analysis, mapped to its tag name.
mmm_proto Dataclass field

Methods

__eq__

Return self==value.