AI-generated Key Takeaways
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The Merchant Reports API provides data insights into your products, their performance, and their competitive landscape on Google.
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You can use the API to measure product performance, filter products by specific fields, improve pricing, and analyze market trends for strategic decision-making.
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This API is exclusively for standalone and individual sub-accounts, excluding advanced accounts.
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To begin, familiarize yourself with the Merchant Center Query Language and explore the provided quickstart example.
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Comprehensive details on available views and query examples are accessible in the reference documentation and navigation guides.
The Merchant Reports API offers data views you can use to learn about your products, their performance, and their competitive environment on Google.
You can use the Merchant Reports API to do the following:
- Measure the performance of your products.
- Filter your products by specific fields.
- Improve product pricing.
- View retail data on Google that can help inform your business strategy.
- Explore your competitive landscape.
This API is only available for standalone and individual sub-accounts. You can't retrieve reports for advanced accounts.
Get started
The Merchant Reports API uses Merchant Center Query Language.
Try this quickstart example to get started.
For details about paging, see Paging.
Views
See the reference documentation for full details of the views you can query with the Merchant Reports API, and the guides in the left navigation menu for detailed examples. You can query only one view per request.
To learn about the migration from Content API for Shopping, see Migrate reporting management.