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Guides Reference SDK Support
Google Ad Manager
  • Google Ad Manager
  • Mobile Ads SDK
  • GMA Next-Gen SDK for Android (beta)
  • Guides
  • Reference
  • SDK
  • Support
  • Set up GMA Next-Gen SDK
  • Migrate SDK versions
    • Learn the benefits of migrating
    • Initialize GMA Next-Gen SDK
    • Handle callbacks from background thread
    • Migrate ad requests
    • Select an ad format
      • Migrate app open ads
      • Migrate banner ads
      • Migrate interstitial ads
      • Migrate native ads
      • Migrate rewarded ads
      • Migrate rewarded interstitial ads
    • Migrate with AI tools
  • Enable test ads
  • Choose an ad format
  • App open
  • Banner
    • Set up banner ads
    • Use inline adaptive for scrolling banners
    • Use collapsible banners
    • Set a fixed banner size
  • Interstitial
  • Native
    • Load a native ad
    • Display a native ad
    • Display full-screen native ads
    • Style native ads in the UI
    • Use custom native ad formats
    • Set advanced features
    • Validate your native ads
    • Respond to video events
  • Rewarded
  • Rewarded interstitial
  • Integrate mediation
  • Set up mediation
  • Choose ad sources
  • Integrate ad sources
    • AdFalcon
    • AppLovin
    • Chartboost
    • DT Exchange (previously Fyber)
    • Flurry
    • i-mobile
    • InMobi
    • ironSource
    • Leadbolt
    • Liftoff Monetize (previously Vungle)
    • LINE Ads Network
    • LG U+AD
    • maio
    • Meta Audience Network (previously Facebook)
    • Mintegral
    • Moloco
    • myTarget
    • Pangle
    • PubMatic
    • Tencent
    • Unity Ads
    • Vpon
    • Zucks
  • Troubleshoot bidding
  • Create custom events
    • Set up custom events
    • Banner
    • Interstitial
    • Native
    • Rewarded
  • Control privacy
  • Strategies
  • Ad serving modes
  • Google Play data disclosure
  • Precise location data policy
  • US states privacy laws
  • User Messaging Platform (UMP)
    • Set up UMP SDK
    • IAB support
      • Disclose to EEA users
      • Disclose to US users
      • Interpret consent mode values
      • Sync consent across apps
    • Release notes
  • Troubleshoot ads
  • Ad inspector (Beta)
    • Overview
    • Launch ad inspector
    • Verify adapter integrations
    • Test ad units
    • Troubleshoot ad units
    • Troubleshoot privacy settings
    • Copy troubleshooting output
  • Test creative types
  • Ad load errors
  • Response info
  • Charles proxy
  • Creative preview and delivery tools
  • Optimize
  • Ad Exchange direct access
  • Authorized Sellers for Apps
  • Global settings
  • Impression-level ad revenue
  • Combine native ad and banner ad requests
  • Ad metadata
  • MRAID
  • Targeting
  • Open Measurement
    • Set up Open Measurement
    • Custom native ad formats
  • In-app browsers
    • Overview
    • Optimize Custom Tabs
    • Optimize WebViews
      • Set up WebView
      • Integrate the WebView API for Ads
      • Optimize click behavior
Share your feedback about GMA Next-Gen SDK in the #gma-next-gen-sdk Discord channel of the Google Advertising and Measurement Community server.
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com.google.android.gms.ads
com.google.android.gms.ads.formats
com.google.android.gms.ads.mediation
com.google.android.gms.ads.mediation.admob
com.google.android.gms.ads.mediation.rtb
com.google.android.gms.ads.nativead
com.google.android.gms.ads.rewarded
com.google.android.libraries.ads.mobile.sdk
com.google.android.libraries.ads.mobile.sdk.appopen
com.google.android.libraries.ads.mobile.sdk.banner
com.google.android.libraries.ads.mobile.sdk.common
com.google.android.libraries.ads.mobile.sdk.h5
com.google.android.libraries.ads.mobile.sdk.iconad
com.google.android.libraries.ads.mobile.sdk.initialization
com.google.android.libraries.ads.mobile.sdk.interstitial
com.google.android.libraries.ads.mobile.sdk.nativead
com.google.android.libraries.ads.mobile.sdk.rewarded
com.google.android.libraries.ads.mobile.sdk.rewardedinterstitial
com.google.android.libraries.ads.mobile.sdk.signal

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

Last updated 2026-03-10 UTC.

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