Welcome to Designer Vs. Developer, a show that tries to solve the challenges faced in the industry by opening a conversation between the two, providing take aways, solutions to workflows, tools and discussions on everyday struggles.
Mustafa speaks to Jenny Gove, UX researcher at Google, about explains the importance of research and usability testing and discusses various methods and approaches such as conducting a pilot study, identifying target users, and setting up tasks
In this episode:
- The different phases of research
- Usability studies
- Focus groups
- Principles of Mobile Site Design
- Principles of Mobile Retail - Apps and Sites
- Google Ventures guide to research
Watch the video recording.