Increase user engagement with actions in emailsHighlights in Inbox Highlight your emails with important information and actions in Inbox by Gmail. Highlight Key Information Add Actions to Emails Increase your users' engagement with interactive buttons in your emails. Provide Actions Answers in Search Emails with markup appear in Google Search results when users search for tickets, flights and events. Enable Search Answers Now Cards Google Now presents cards to the user in the right place and at the right time. Trigger Now Cards Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 3.0 License, and code samples are licensed under the Apache 2.0 License. For details, see our Site Policies. Last updated June 15, 2015.