Stephane Hamel

Stephane Hamel

Product Strategy

Quebec-city, Canada


  • Product Strategy


Stéphane Hamel is a seasoned consultant and distinguished thought leader in the field of digital analytics. Named Most Influential Industry Contributor by the Digital Analytics Association (2012), he has made significant contributions to the industry, including creating the Digital Analytics Maturity Model, the Web Analytics Solution Profiler (WASP) quality assurance tool as well as other tools and concepts. Stéphane has previously held board positions with the DAA. He thought hundreds of students enrolled in the UBC Award of Achievement in Digital Analytics, graduate-level marketing classes at Laval University and Market Motive. In addition, Stéphane co-manages the largest Google Analytics user community on Google Plus, foster the growth of the local digital analytics community and served on a number of advisory boards, including award-winning digital data analytics firm Cardinal Path and a number of startups. He is frequently called upon to speak at conferences around the world and an often-quoted media contributor on the topic of digital intelligence and analysis. Stéphane holds an MBA in eBusiness and work from home in a historical heritage area called Île d’Orléans, near Québec-city, Canada.