Selene Castilla

Selene Castilla

User Research, Visual Design

Distrito Federal, Mexico

Skills

  • Customer Experience
  • User Research
  • Art Direction
  • Design Thinking
  • Product Direction
  • User Experience

Biography

Selene is a Fine Arts graduate who got caught early into the dotcom era, and since then has been designing customer experiences through creativity, innovation and design thinking.

At The Cocktail America, she uses innovation and customer experience to permeate the vision of every project through all its phases, participants and deliverables to ensure a meaningful result. She’s worked in complex strategies for companies that include BBVA Bancomer, Google and Daimler. Passionate about education, she complements her professional activity as a facilitator and teacher in formal academy as well as industry events.