AI-generated Key Takeaways
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The tables provide a mapping of enums for creative type and environment, useful for understanding different ad formats and their target platforms.
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Creative types range from standard and expandable ads to native, video, and social media-specific formats, each assigned a unique enum number.
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Environment enums categorize ad delivery contexts, including desktop and mobile web, mobile apps, and video environments like in-stream and in-feed.
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These mappings are referenced in the creative table documentation for a deeper understanding of how creatives are structured and delivered.
The following tables provide a mapping of the enums for creative type and environment.
Creative type
This is the creative type mapping that is also referenced in the creative table.
| Enum number | Description |
|---|---|
| 0 | Standard |
| 1 | Expandable |
| 2 | Video |
| 3 | Unknown |
| 4 | Native site |
| 5 | Facebook News Feed |
| 6 | Templated app install |
| 7 | Twitter app install |
| 8 | Twitter tweet engagement |
| 9 | Twitter website click |
| 10 | Native site square |
| 11 | Backdrop |
| 12 | Templated app install interstitial |
| 13 | Backdrop |
| 14 | Native app install |
| 15 | Native app install square |
| 16 | Audio |
| 17 | Publisher hosted |
| 18 | Native video |
| 19 | Twitter app install video |
| 20 | Twitter tweet engagement video |
| 21 | Twitter website click video |
| 22 | Flipbook |
| 23 | Templated app install video |
| 24 | Tracking |
| 25 | Commerce |
| 26 | Asset based |
Environment
Targeting environment mappings.
| Enum number | Description |
|---|---|
| 0 | Desktop Web (Display RTB) |
| 1 | Desktop on Mobile (Display RTB) |
| 2 | Mobile Web |
| 3 | Mobile App |
| 4 | Desktop Web Video (Video RTB) |
| 5 | Desktop Web Game (Video RTB) |
| 6 | Mobile App Interstitial (Display RTB) |
| 7 | Video Mobile App Interstitial (Video RTB) |
| 8 | Video Desktop In-Read |
| 9 | Video Desktop In-Feed |
| 10 | Web optimized for device |
| 11 | Web not optimized for device |
| 12 | App |