We will be winding down Google Business Messages on July 31, 2024. Read more
here.
Brand
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A brand is an organization or group represented by one or more agents. For
example, the financial services company Growing Tree may create a brand called
Growing Tree and an agent called Growing Tree Bank to talk to customers about
banking services.
Brand ID
When you create a brand, the Business Communications API creates an ID for the
brand. You use the brand ID when making API calls related to the brand.
You can find this ID in the Developer Console.
See also
- Agent. A conversational representation of a brand, managed by a partner. Includes any
interface users interact with and any code or infrastructure required to power
the interaction.
- Partner. An individual or group that consumes APIs to create, manage, or operate one
or more agents. May be an aggregator, a customer service provider, a brand, a
carrier, or any other type of organization or individual.
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Last updated 2024-11-14 UTC.
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