Documentation de référence sur la balise Google Analytics

Ce document décrit en détail le code contenu dans la balise Google Analytics recommandée et dans l'autre balise asynchrone.

Ces informations ne sont fournies qu'à titre indicatif. La balise doit normalement être utilisée sous forme réduite, car l'impact sur les performances de vos utilisateurs sera moindre.

Balise Google Analytics

Les deux sections suivantes présentent les versions réduites et non réduites de la balise Google Analytics.

Version mini-Fed

<!-- Google Analytics -->
<script>
(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
})(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

ga('create', 'UA-XXXXX-Y', 'auto');
ga('send', 'pageview');
</script>
<!-- End Google Analytics -->

Version complète

<!-- Google Analytics -->
<script>
/**
 * Creates a temporary global ga object and loads analytics.js.
 * Parameters o, a, and m are all used internally. They could have been
 * declared using 'var', instead they are declared as parameters to save
 * 4 bytes ('var ').
 *
 * @param {Window}        i The global context object.
 * @param {HTMLDocument}  s The DOM document object.
 * @param {string}        o Must be 'script'.
 * @param {string}        g Protocol relative URL of the analytics.js script.
 * @param {string}        r Global name of analytics object. Defaults to 'ga'.
 * @param {HTMLElement}   a Async script tag.
 * @param {HTMLElement}   m First script tag in document.
 */
(function(i, s, o, g, r, a, m){
  i['GoogleAnalyticsObject'] = r; // Acts as a pointer to support renaming.

  // Creates an initial ga() function.
  // The queued commands will be executed once analytics.js loads.
  i[r] = i[r] || function() {
    (i[r].q = i[r].q || []).push(arguments)
  },

  // Sets the time (as an integer) this tag was executed.
  // Used for timing hits.
  i[r].l = 1 * new Date();

  // Insert the script tag asynchronously.
  // Inserts above current tag to prevent blocking in addition to using the
  // async attribute.
  a = s.createElement(o),
  m = s.getElementsByTagName(o)[0];
  a.async = 1;
  a.src = g;
  m.parentNode.insertBefore(a, m)
})(window, document, 'script', '//www.google-analytics.com/analytics.js', 'ga');

// Creates a default tracker with automatic cookie domain configuration.
ga('create', 'UA-XXXXX-Y', 'auto');

// Sends a pageview hit from the tracker just created.
ga('send', 'pageview');
</script>
<!-- End Google Analytics -->

Autre balise asynchrone

Les deux sections suivantes présentent les versions réduites et non réduites de la balise asynchrone alternative. Pour en savoir plus sur le code à utiliser, consultez l'article Ajouter analytics.js à votre site.

Version réduite

<!-- Google Analytics -->
<script>
window.ga=window.ga||function(){(ga.q=ga.q||[]).push(arguments)};ga.l=+new Date;
ga('create', 'UA-XXXXX-Y', 'auto');
ga('send', 'pageview');
</script>
<script async src='https://www.google-analytics.com/analytics.js'></script>
<!-- End Google Analytics -->

Version non réduite

<!-- Google Analytics -->
<script>
// Creates an initial ga() function.
// The queued commands will be executed once analytics.js loads.
window.ga = window.ga || function() {
  (ga.q = ga.q || []).push(arguments)
};

// Sets the time (as an integer) this tag was executed.
// Used for timing hits.
ga.l = +new Date;

// Creates a default tracker with automatic cookie domain configuration.
ga('create', 'UA-XXXXX-Y', 'auto');

// Sends a pageview hit from the tracker just created.
ga('send', 'pageview');
</script>

<!-- Sets the `async` attribute to load the script asynchronously. -->
<script async src='//www.google-analytics.com/analytics.js'></script>
<!-- End Google Analytics -->