Step 3: Pilot and launch

Pilot

The pilot is a cooperative effort between you and Google. Each component of your feeds is tested in order to prepare for release to our production environment, where the entire integration is then tested. A member of the Actions Center team coordinates with you closely to monitor and track the progress of the pilot.

Launch

Once all tests of your Events integration are successful, fill out the launch readiness questionnaire and submit it to Google. When we receive the questionnaire responses we know that you're ready to launch.

Additionally, please fill out all required fields in the Contact Information (documentation) tab in the Partner Portal. These fields are mandatory before launch.

Once we receive this information, we enable all of your merchants in our production environment. This completes the integration, and allows any external user to navigate to your merchants' action_link through Google.