Rich Results expands for Question and Answer pages
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Monday, December 03, 2018
People come to Google seeking information about all kinds of questions. Frequently, the
information they're looking for is on sites where users ask and answer each other's questions.
Popular social news sites, expert forums, and help and support message boards are all examples of
this pattern.
A screenshot of an example search result for a page titled "How do I remove a cable that is
stuck in a USB port" with a list of the top answers from the page.
In order to help users better identify which search results may give the best information about
their question, we have developed a new rich result type for question and answer sites. Search
results for eligible Q&A pages display a preview of the top answers. This new presentation
helps site owners reach the right users for their content and helps users get the relevant
information about their questions faster.
A screenshot of an example search result for a page titled "Why do touchscreens sometimes
register a touch when ..." with a preview of the top answers from the page.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["\u003cp\u003eGoogle Search is introducing a new rich result type for question and answer sites to help users quickly find answers to their questions.\u003c/p\u003e\n"],["\u003cp\u003eThis feature displays a preview of the top answers from eligible Q&A pages directly in search results.\u003c/p\u003e\n"],["\u003cp\u003eSite owners can add Q&A structured data to their pages to be eligible for this feature and utilize tools to test and monitor its performance.\u003c/p\u003e\n"],["\u003cp\u003eThe new rich results help site owners connect with users seeking answers and provide users with faster access to relevant information.\u003c/p\u003e\n"]]],["Google introduced a new rich result type for question and answer (Q&A) sites to enhance search results. This feature displays previews of top answers directly in search results, helping users find relevant information faster. Site owners can become eligible by adding Q&A structured data to their pages. They can verify eligibility and preview results using the Structured Data Testing Tool, and monitor performance via Search Console.\n"],null,["# Rich Results expands for Question and Answer pages\n\nMonday, December 03, 2018\n\n\nPeople come to Google seeking information about all kinds of questions. Frequently, the\ninformation they're looking for is on sites where users ask and answer each other's questions.\nPopular social news sites, expert forums, and help and support message boards are all examples of\nthis pattern.\nA screenshot of an example search result for a page titled \"How do I remove a cable that is stuck in a USB port\" with a list of the top answers from the page.\n\n\nIn order to help users better identify which search results may give the best information about\ntheir question, we have developed a new rich result type for question and answer sites. Search\nresults for eligible Q\\&A pages display a preview of the top answers. This new presentation\nhelps site owners reach the right users for their content and helps users get the relevant\ninformation about their questions faster.\nA screenshot of an example search result for a page titled \"Why do touchscreens sometimes register a touch when ...\" with a preview of the top answers from the page.\n\n\nTo be eligible for this feature,\n[add Q\\&A structured data](/search/docs/appearance/structured-data/qapage) to your\npages with Q\\&A content. Be sure to use the\n[Structured Data Testing Tool](/search/docs/advanced/structured-data)\nto see if your page is eligible and to preview the appearance in search results. You can also\ncheck out Search Console to see\n[aggregate stats and markup error examples](https://support.google.com/webmasters/answer/7552505).\nThe\n[Performance report](https://support.google.com/webmasters/answer/7576553)\nalso tells you which queries show your Q\\&A Rich Result in Search results, and how these change\nover time.\n\n\nIf you have any questions, ask us in the\n[Webmaster Help Forum](https://support.google.com/webmasters/community) or reach out\non [Twitter](https://twitter.com/googlesearchc/)!\n\nPosted by [Kayla Hanson](/search/blog/authors/kayla-hanson), Software Engineer"]]