Concept guides

Review conceptual guides detailing the API implementation of Display & Video 360 features.

Need to know

Look at the following pages for important general information on using Display & Video 360 API for any use case.
Understand the permissions required to execute call certain API methods.
Configure a service account to make API calls programmatically without manual user authorization.
Understand how to handle API timeout erros and manage default timeouts in client libraries.
Review common errors and warnings returned by the API and Structured Data Files.

Important topics

Review pages on the core resources used for managing ad campaigns.
Hierarchy Account limits
Understand what you can and cannot do when working with YouTube campaigns.
Resources Targeting
Target your ads to make sure they're seen by the intended users.
Inheritance Best practices
Check out how you should manage geography and audience targeting efficiently using the API.
Geography Audience
Know how Structured Data Files (SDFs) work and how to use them in conjunction with the API.
Overview API integration
Optimize your API usage to get the most out of your integration
Quota Bulk requests

Targetable entities

These are entities that you can manage and use in campaign targeting through the API.
Lists of users provided by Google, yourself, or third parties.
Locations that you can target or exclude as a group.
Sites or apps where you want to serve or not serve your ads.
Keywords that you don't want to associate with your ads.
Having issues with the Display & Video 360 API? Follow our support guide to find out how to get help.
Find an answer