enum CreativeRotationType (v202505)

  • CreativeRotationType defines the strategy for displaying multiple Creative objects associated with a LineItem.

  • The available CreativeRotationTypes are EVEN, OPTIMIZED, MANUAL, and SEQUENTIAL.

  • Each CreativeRotationType has a specific method for determining how often creatives are displayed.

The strategy to use for displaying multiple Creative objects that are associated with a LineItem.


Namespace
https://www.google.com/apis/ads/publisher/v202505
Enumeration Description
EVEN Creatives are displayed roughly the same number of times over the duration of the line item.
OPTIMIZED Creatives are served roughly proportionally to their performance.
MANUAL Creatives are served roughly proportionally to their weights, set on the LineItemCreativeAssociation.
SEQUENTIAL Creatives are served exactly in sequential order, aka Storyboarding. Set on the LineItemCreativeAssociation.