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Criteria
For a merchant to be eligible for this integration, they need to meet the
following criteria:
The business must have a physical location with an address that Google can
match to our Maps database.
Any 'action_link' that you provide must point to merchant-specific pages
where the user performs an action. Actions include when a user books an
appointment or reservation.
As Google reviews new merchant verticals, Google reserve the right to include or
exclude merchants as we see appropriate.
Onboarding and Launch process
You are required to complete the following steps to successfully launch your integration
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-01-30 UTC."],[[["Merchants must have a verifiable physical address and provide action links directing users to perform specific actions like booking appointments."],["Google maintains the right to include or exclude merchants based on ongoing reviews of business verticals."],["Integration involves a multi-step process including setup, sandbox testing and review, production implementation and review, and final launch."]]],["Merchants must have a physical location verifiable on Google Maps and provide action links to merchant-specific pages for user actions like booking. The integration process requires these steps: Setup, Feeds in Sandbox, Conversion Tracking in Sandbox, Sandbox Review, Feeds in Production, Conversion Tracking in Production, Production Review, and Launch. Google may include or exclude merchants during reviews. Refer to Place Action policies for detailed eligibility criteria.\n"]]