Land LinesLand Lines is an experiment that lets you explore Google Earth satellite images through gesture. Using a combination of machine learning, optimized algorithms,and graphics card power, the experiment is able to run efficiently on yourphone's web browser without a need for backend servers. This is a look into our development process and the various approaches we tried leading us to the final result.
Carnival Cruise LineCarnival Cruise Line, one of the world’s largest leisure-travel companies, wanted to enhance how it re-engaged its customers. Working with Mobify, Carnival implemented push notifications for mobile web users on Android and for desktop users on Chrome. The new strategy delivered a 42% engagement rate from customers who receive notifications.
The Weather ChannelThe Weather Company, an IBM Business, serves an average of 40 billion forecast requests every day, helping people plan their daily lives and make better decisions based on weather.
AlibabaAlibaba.com is the world’s largest online business-to-business (B2B) trading platform, serving 200+ countries and regions. After upgrading their site to a Progressive Web App (PWA), they saw a 76 percent increase in total conversions across browsers.
Smart Lock for the GuardianSince launching Smart Lock, the Guardian has seen a 44% increase in cross-platform signed-in users, compared to 10% the 35 weeks leading up to the launch
Smart Lock for AliExpressMost Indian users reach the Internet via 2G and 3G networks, so a fast user experience is essential. To decrease load times, Housing.com added Service Workers and streamlined their site to help consumers quickly find what they’re looking for. Users can continue browsing properties and reviewing previous searches, all while offline.
Housing.com increases conversions and lowers bounce rate by 40% with new PWAMost Indian users reach the Internet via 2G and 3G networks, so a fast user experience is essential. To decrease load times, Housing.com added Service Workers and streamlined their site to help consumers quickly find what they’re looking for. Users can continue browsing properties and reviewing previous searches, all while offline.
Measuring the Real-world Performance Impact of Service WorkersOne of the most significant benefits of service workers (from a performance perspective, at least) is their ability to proactively control the caching of assets. A web application that can cache all of its necessary resources should load substantially faster for returning visitors. But what do these gains actually look like to real users? And how do you even measure this?
The Washington PostAMP helps the Washington Post increase returning users from mobile search by 23%!
"We are committed to improving speed across the board. If our site takes a long time to load, it doesn’t matter how great our journalism is, some people will leave the page before they see what’s there"
David Merrell, Senior Product Manager, The Washington Post
Building the Google I/O 2016 Progressive Web App
Learn how we built a the Google I/O 2016 Progressive Web App (IOWA) using web components, Polymer, and material design and launched it into production on Google.com.
IOWA is a single page application (SPA) that's built using web components, Polymer, Firebase, and has an extensive backend written in App Engine (Go). It pre-caches content for offline users using a service worker, dynamically loads new pages, gracefully transitions between views, and reuses content after first load.
"Smarter shopping, better living!" is the motto of AliExpress, a website where shoppers can buy everything from baby clothes to refrigerators directly from China. Part of the Alibaba Group, the global online retail marketplace is now a popular e-commerce site in America, Russia, and Brazil. Read more
"Push Notifications are a huge part of our mobile engagement strategy. It’s a more personal way to communicate with our customers. That’s incredibly valuable to our bottom line."
Mujeeb Hazzaa, Chief Business Development Officer Read more
"We finally have proper means to address our fastest growing pool of customers — mobile web users. That’s incredibly valuable. We even see better results from web Push Notifications than from app pushes."
Jeremy Doutte, Jumia CEO Read more