कैंपेन बनाना

कैंपेन ग्रुप, एक जैसे कारोबारी लक्ष्य वाले इंसर्शन ऑर्डर को ग्रुप करता है. Campaign संसाधन ये काम करते हैं:

  • इकाई के स्टेटस के ज़रिए, अपने बच्चे के लाइन आइटम के लिए विज्ञापन दिखाने की सुविधा को कंट्रोल करें.
  • अपने सभी इंसर्शन ऑर्डर पर फ़्रीक्वेंसी कैप लागू कर सकते हैं.
  • सभी चाइल्ड रिसॉर्स के लिए, रिपोर्टिंग और लक्ष्य ट्रैकिंग की सुविधा चालू करें.

अगर किसी मौजूदा कैंपेन का इस्तेमाल किया जा रहा है, तो इंसर्शन ऑर्डर बनाएं पर जाएं.

कॉन्फ़िगरेशन चुनें

कैंपेन बनाने से पहले, इन सेटिंग की समीक्षा करें और इन्हें सेट करें:

Campaign संसाधन में कई ऐसे फ़ील्ड भी होते हैं जिनमें वैल्यू डालना ज़रूरी नहीं होता. ज़्यादा जानकारी के लिए, रेफ़रंस दस्तावेज़ पढ़ें.

अभियान कैसे बनाएं

यहां इन सेटिंग के साथ कैंपेन बनाने का तरीका बताया गया है:

  • मुद्रा की एक यूनिट के हिसाब से, हर व्यू की लागत पर ब्रैंड जागरूकता बढ़ाने का लक्ष्य.

  • फ़्लाइट की अवधि, जो दी गई तारीख से शुरू होती है और इसकी कोई तय समाप्ति तारीख नहीं है.

Java

// Provide the ID of the parent advertiser.
String advertiserId = advertiser-id;

// Provide the display name of the campaign.
String displayName = display-name;

// Provide the campaign start date as a separate year, month, and day value.
int year = start-date-year;
int month = start-date-month;
int day = start-date-day;

// Create the campaign structure.
Campaign campaign =
    new Campaign().setDisplayName(displayName).setEntityStatus("ENTITY_STATUS_ACTIVE");

// Create the campaign goal structure.
CampaignGoal campaignGoal =
    new CampaignGoal().setCampaignGoalType("CAMPAIGN_GOAL_TYPE_BRAND_AWARENESS");

// Create and add the performance goal to the campaign goal structure.
PerformanceGoal performanceGoal =
    new PerformanceGoal()
        .setPerformanceGoalType("PERFORMANCE_GOAL_TYPE_CPV")
        .setPerformanceGoalAmountMicros(1_000_000L);
campaignGoal.setPerformanceGoal(performanceGoal);

// Set the campaign goal.
campaign.setCampaignGoal(campaignGoal);

// Create the campaign flight structure.
// This object details the planned spend and duration of the campaign.
CampaignFlight campaignFlight = new CampaignFlight().setPlannedSpendAmountMicros(1_000_000L);

// Assign to date range object.
DateRange dateRange =
    new DateRange().setStartDate(new Date().setYear(year).setMonth(month).setDay(day));

// Add the planned date range to the campaign flight.
campaignFlight.setPlannedDates(dateRange);

// Set the campaign flight.
campaign.setCampaignFlight(campaignFlight);

// Create and set the frequency cap.
FrequencyCap frequencyCap = new FrequencyCap().setUnlimited(true);
campaign.setFrequencyCap(frequencyCap);

// Configure the create request.
Campaigns.Create request = service.advertisers().campaigns().create(advertiserId, campaign);

// Create the campaign.
Campaign response = request.execute();

// Display the new campaign ID.
System.out.printf("Campaign %s was created.", response.getName());

Python

# Provide the ID of the parent advertiser.
advertiser_id = advertiser-id

# Provide the display name of the campaign.
display_name = display-name

# Provide the year, month, and day of the start date of the campaign flight.
start_date_year = start-date-year
start_date_month = start-date-month
start_date_day = start-date-day

# Create the campaign object.
campaign_obj = {
    "displayName": display_name,
    "entityStatus": "ENTITY_STATUS_ACTIVE",
    "campaignGoal": {
        "campaignGoalType": "CAMPAIGN_GOAL_TYPE_BRAND_AWARENESS",
        "performanceGoal": {
            "performanceGoalType": "PERFORMANCE_GOAL_TYPE_CPV",
            "performanceGoalAmountMicros": "1000000",
        },
    },
    "campaignFlight": {
        "plannedDates": {
            "startDate": {
                "year": start_date_year,
                "month": start_date_month,
                "day": start_date_day,
            }
        }
    },
    "frequencyCap": {"unlimited": True},
}

# Build and execute request.
campaign_response = (
    service.advertisers()
    .campaigns()
    .create(advertiserId=advertiser_id, body=campaign_obj)
    .execute()
)

# Print the new campaign.
print(f'Campaign {campaign_response["name"]} was created.')

PHP

// Provide the ID of the parent advertiser.
$advertiserId = advertiser-id;

// Provide the display name of the campaign.
$displayName = display-name;

// Provide the year, month, and day of the start date of the campaign flight.
$year = start-date-year;
$month = start-date-month;
$day = start-date-day;

// Create the campaign structure.
$campaign = new Google_Service_DisplayVideo_Campaign();
$campaign->setDisplayName($displayName);
$campaign->setEntityStatus('ENTITY_STATUS_ACTIVE');

// Create and set the campaign goal.
$campaignGoal = new Google_Service_DisplayVideo_CampaignGoal();
$campaignGoal->setCampaignGoalType(
    'CAMPAIGN_GOAL_TYPE_BRAND_AWARENESS'
);
$performanceGoal = new Google_Service_DisplayVideo_PerformanceGoal();
$performanceGoal->setPerformanceGoalType('PERFORMANCE_GOAL_TYPE_CPV');
$performanceGoal->setPerformanceGoalAmountMicros(1000000);
$campaignGoal->setPerformanceGoal($performanceGoal);
$campaign->setCampaignGoal($campaignGoal);

// Create and set the campaign flight.
$campaignFlight = new Google_Service_DisplayVideo_CampaignFlight();
$campaignFlight->setPlannedSpendAmountMicros(1000000);
$dateRange = new Google_Service_DisplayVideo_DateRange();
$startDate = new Google_Service_DisplayVideo_Date();
$startDate->setYear($year);
$startDate->setMonth($month);
$startDate->setDay($day);
$dateRange->setStartDate($startDate);
$campaignFlight->setPlannedDates($dateRange);
$campaign->setCampaignFlight($campaignFlight);

// Create and set the frequency cap.
$frequencyCap = new Google_Service_DisplayVideo_FrequencyCap();
$frequencyCap->setUnlimited(true);
$campaign->setFrequencyCap($frequencyCap);

// Call the API, creating the campaign under the given advertiser.
try {
    $result = $this->service->advertisers_campaigns->create(
        $advertiserId,
        $campaign
    );
} catch (\Exception $e) {
    $this->renderError($e);
    return;
}

// Print the new campaign.
printf('<p>Campaign %s was created.</p>', $result['name']);