This developer guide describes how to measure social interactions using the Google Analytics SDK for iOS v3.
Social interaction measurement allows you to measure a user's interactions with various social network sharing and recommendation widgets embedded in your content.
Social interactions have the following fields:
|Field Name||Tracker Field||Type||Required||Description|
||Yes||The social network with which the user is interacting (e.g. Facebook, Google+, Twitter, etc.).|
||Yes||The social action taken (e.g. Like, Share, +1, etc.).|
||No||The content on which the social action is being taken (i.e. a specific article or video).|
Social interaction data collected by the Google Analytics SDK for iOS v3.x is currently available via custom reports and the Core Reporting API.
To send a social interaction to Google Analytics, use
as in the following example:
// May return nil if a tracker has not already been initialized with a property // ID. id tracker = [[GAI sharedInstance] defaultTracker]; NSString *targetUrl = @"https://developers.google.com/analytics"; [tracker send:[[GAIDictionaryBuilder createSocialWithNetwork:@"Twitter" action:@"Tweet" target:targetUrl] build]];