enum RateType (v202411)

  • RateType defines how advertisers pay for events, mirroring the LineItem.costType field.

  • It includes options like CPM, CPD, VCPM, CPM_IN_TARGET, and UNKNOWN for cases where the value isn't exposed in the API version.

  • The namespace for this enumeration is https://www.google.com/apis/ads/publisher/v202411.

Describes the type of event the advertiser is paying for. The values here correspond to the values for the LineItem.costType field.


Namespace
https://www.google.com/apis/ads/publisher/v202411
Enumeration Description
CPM The rate applies to cost per mille (CPM) revenue.
CPD The rate applies to cost per day (CPD) revenue.
VCPM The rate applies to Active View viewable cost per mille (vCPM) revenue.
CPM_IN_TARGET The rate applies to cost per mille in-target (CPM In-Target).
UNKNOWN The value returned if the actual value is not exposed by the requested API version.