enum CreativeRotationType (v202411)

  • CreativeRotationType determines how multiple creatives are displayed for a LineItem.

  • Options include even rotation, optimized rotation based on performance, manual rotation based on weights, and sequential display.

  • This type is utilized by services like ForecastService, LineItemService, and LineItemTemplateService.

  • Creatives are served based on the selected rotation strategy over the LineItem's duration.

  • Detailed information on each rotation type and its application can be found in the provided documentation links.

The strategy to use for displaying multiple Creative objects that are associated with a LineItem.


Namespace
https://www.google.com/apis/ads/publisher/v202411
Enumeration Description
EVEN Creatives are displayed roughly the same number of times over the duration of the line item.
OPTIMIZED Creatives are served roughly proportionally to their performance.
MANUAL Creatives are served roughly proportionally to their weights, set on the LineItemCreativeAssociation.
SEQUENTIAL Creatives are served exactly in sequential order, aka Storyboarding. Set on the LineItemCreativeAssociation.