enum CostType (v202508)

  • CostType describes the LineItem actions that are billable.

  • CPA (Cost per action) will be read-only starting February 22, 2024, as part of Spotlight deprecation and requires specific LineItem types.

  • CPC (Cost per click) and CPM (Cost per thousand impressions) are supported for multiple LineItem types.

  • CPD (Cost per day) is supported for SPONSORSHIP and NETWORK LineItem types.

  • VCPM, CPM_IN_TARGET, and CPCV are cost types with specific requirements, including LineItem type STANDARD for VCPM and CPM_IN_TARGET, and STANDARD for CPCV which is only supported for standard reservation video line items.

  • UNKNOWN indicates a value not exposed by the requested API version.
Service
ForecastService LineItemService
Dependencies
LineItemSummary
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CostType

Describes the LineItem actions that are billable.

Namespace
https://www.google.com/apis/ads/publisher/v202508
Enumeration Description
CPA Starting February 22, 2024 the CPA CostType will be read only as part of Spotlight deprecation, learn more.

Cost per action. The LineItem.lineItemType must be one of:
CPC Cost per click. The LineItem.lineItemType must be one of:
CPD Cost per day. The LineItem.lineItemType must be one of:
CPM Cost per mille (cost per thousand impressions). The LineItem.lineItemType must be one of:
VCPM Cost per thousand Active View viewable impressions. The LineItem.lineItemType must be LineItemType.STANDARD.
CPM_IN_TARGET Cost per thousand in-target impressions. The LineItem.lineItemType must be LineItemType.STANDARD.
CPCV Cost per completed view. This cost type is only supported for standard reservation video line items. The LineItem.lineItemType must be LineItemType.STANDARD
UNKNOWN The value returned if the actual value is not exposed by the requested API version.