Ingress: Design Principles Behind Google's Massively Multiplayer Geo Game

Brandon Badger

Ingress is a massively multiplayer geo game that was recently launched by Google's Niantic Labs. Players move through the real world using an Android device and the Ingress app to discover and tap sources of a mysterious energy. Players acquire objects to aid in their quest, deploy tech to capture territory, and ally with other field agents to advance the cause of the Enlightened or the Resistance in an epic struggle for the fate of humanity. Brandon Badger, is the Product Manager for Ingress. He's been a Product Manager on Google Maps, Google Books, YouTube, and Niantic Labs. He'll be talking about Google's latest efforts to create "adventures on foot" using Android and Google's Geo data. The discussion will focus on the the game design principles and techniques used to create Ingress, as well as opportunities to use emerging technologies to create new types of mobile gaming experiences.