AI-generated Key Takeaways
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RateType identifies the type of event an advertiser is charged for, aligning with LineItem.costType values.
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This encompasses various pricing models like CPM, CPD, vCPM, and CPM In-Target.
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RateType is part of the ForecastService and ProposalLineItemService within the Google Ad Manager API.
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The possible values for RateType include CPM, CPD, VCPM, CPM_IN_TARGET, and UNKNOWN.
Describes the type of event the advertiser is paying for. The values here correspond to the values for the LineItem.costType field.
- Namespace
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https://www.google.com/apis/ads/publisher/v202411
Enumeration | Description |
---|---|
CPM
|
The rate applies to cost per mille (CPM) revenue. |
CPD
|
The rate applies to cost per day (CPD) revenue. |
VCPM
|
The rate applies to Active View viewable cost per mille (vCPM) revenue. |
CPM_IN_TARGET
|
The rate applies to cost per mille in-target (CPM In-Target). |
UNKNOWN
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The value returned if the actual value is not exposed by the requested API version. |