AI-generated Key Takeaways
-
CreativeRotationType
determines how multiple creatives are displayed within a Line Item. -
Options include even rotation, performance-optimized rotation, manual weighting, and sequential display.
-
Creatives can be served based on even distribution, performance, assigned weights, or a specific order.
-
This setting impacts how different creatives associated with a line item are shown to the audience.
The strategy to use for displaying multiple Creative objects that are associated with a LineItem.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202411
Enumeration | Description |
---|---|
EVEN
|
Creatives are displayed roughly the same number of times over the duration of the line item. |
OPTIMIZED
|
Creatives are served roughly proportionally to their performance. |
MANUAL
|
Creatives are served roughly proportionally to their weights, set on the LineItemCreativeAssociation. |
SEQUENTIAL
|
Creatives are served exactly in sequential order, aka Storyboarding. Set on the LineItemCreativeAssociation. |