Google 跟踪代码管理器 API - 开发者指南

此开发者指南逐步介绍了如何通过跟踪代码管理器 API v2 访问、创建和管理 Google 跟踪代码管理器账号中的实体。

简介

本指南逐步介绍了如何访问和配置 Google 跟踪代码管理器账号。查看完本指南后,您将对执行以下任务有基本的了解:

  • 创建跟踪代码管理器 service 对象。
  • 对用户进行身份验证和授权。
  • 使用跟踪代码管理器 API 访问和管理资源。

准备工作

在开始查看本指南之前,我们建议您访问 Google 跟踪代码管理器帮助中心,先熟悉一下 Google 跟踪代码管理器:

使用测试账号

如果您打算使用跟踪代码管理器 API 来创建、配置或删除实体,那么我们建议您使用测试账号对代码进行实现和验证,因为使用测试账号可帮助您避免意外地对有效账号进行任何更改。在使用测试账号完成测试并确认代码运行符合预期后,再通过真实账号开始进行实现。

选择语言

选择您希望了解下列哪种编程语言的示例:

Python


本指南中的所有代码段都提供了 Python 版本。

JavaScript


本指南中的所有代码段都提供了 JavaScript 版本。

程序概览

本指南采用的示例程序是一个命令行应用。它在获取账号 ID 后,会查找名为“Greetings”的容器,并在该容器中创建 Universal Analytics 代码。该代码会在用户访问 hello-world.html 时,发送一次网页浏览命中。

要开发此应用,您需要执行以下步骤:

  1. 在 Google API 控制台中设置开发环境和项目。
  2. 创建跟踪代码管理器 service 对象。
    1. 授权访问跟踪代码管理器账号。
    2. 创建跟踪代码管理器 service 对象。
  3. 查询 API、处理响应并输出结果。
    1. 获取一个初始化的跟踪代码管理器 service 对象。
    2. 使用该跟踪代码管理器 service 对象查询跟踪代码管理器 API,以便执行下列任务:
      1. 为经过身份验证的 Google 跟踪代码管理器账号检索“Greetings”容器。
      2. 创建一个新工作区。
      3. 创建 Universal Analytics 代码。
      4. 创建用于触发代码的触发器。
      5. 更新要在触发器上触发的代码。

设置开发环境和项目

创建“Greetings”容器

本指南假设您已拥有 Google 跟踪代码管理器账号及名为“Greetings”的容器。当然,您可以按照设置和工作流程(网页)的说明,创建一个账号和一个名为“Greetings”的容器

安装客户端库

在开始之前,请安装并配置 Google API 客户端库

在 Google API 控制台中创建和配置项目

要开始使用跟踪代码管理器 API,首先需要使用设置工具,按该工具的引导在 Google API 控制台中创建项目、启用跟踪代码管理器 API 并创建凭据。

本指南使用已安装的应用身份验证流程。请按照以下说明创建项目凭据。看到系统提示后,请为 APPLICATION TYPE 选择 Installed Application,并为 INSTALLED APPLICATION TYPE 选择 Other

  1. 在“凭据”页面上,请依次点击创建凭据 > OAuth 客户端 ID 创建 OAuth 2.0 凭据,或依次点击创建凭据 > 服务账号密钥创建服务账号。
  2. 如果创建的是 OAuth 客户端 ID,请选择应用类型。
  3. 填写表单并点击创建

“凭据”页面现在会列出应用的客户端 ID 和服务账号密钥。您可以点击客户端 ID 查看详情,其中的具体参数会因 ID 类型而异,但可能包含电子邮件地址、客户端密钥、JavaScript 来源和重定向 URI。

点击下载 JSON 按钮下载客户端详细信息,将此文件重命名为 client_secrets.json。稍后,我们将使用此文件进行身份验证。

创建跟踪代码管理器 service 对象

您将需要使用跟踪代码管理器 service 对象发出 API 请求。

要创建跟踪代码管理器 service 对象,请按以下步骤操作:

  1. 授权访问 Google 跟踪代码管理器账号。
  2. 实例化跟踪代码管理器 service 对象。

授权访问 Google 跟踪代码管理器账号

当用户启动使用 Google 跟踪代码管理器 API 构建的应用时,他们必须向该应用授予访问其 Google 跟踪代码管理器账号的权限。此过程称为授权。我们建议您采用 OAuth 2.0 对用户进行授权。如欲了解更多信息,请参阅跟踪代码管理器 API 授权

通过使用上面创建的项目和客户端详细信息,以下代码对应用的用户进行身份验证,并代表他们请求访问 Google 跟踪代码管理器的权限。

该应用将尝试打开默认浏览器,并将用户导航到 google.com 上托管的网址。系统将提示用户登录,并向应用授予访问其跟踪代码管理器账号的权限。获得访问权限后,该应用会尝试读取浏览器窗口中的代码,然后关闭窗口。

注意:如果发生错误,应用将转而提示用户在命令行上输入其授权代码。

Python

"""Access and manage a Google Tag Manager account."""

import argparse
import sys

import httplib2

from apiclient.discovery import build
from oauth2client import client
from oauth2client import file
from oauth2client import tools


def GetService(api_name, api_version, scope, client_secrets_path):
  """Get a service that communicates to a Google API.

  Args:
    api_name: string The name of the api to connect to.
    api_version: string The api version to connect to.
    scope: A list of strings representing the auth scopes to authorize for the
      connection.
    client_secrets_path: string A path to a valid client secrets file.

  Returns:
    A service that is connected to the specified API.
  """
  # Parse command-line arguments.
  parser = argparse.ArgumentParser(
      formatter_class=argparse.RawDescriptionHelpFormatter,
      parents=[tools.argparser])
  flags = parser.parse_args([])

  # Set up a Flow object to be used if we need to authenticate.
  flow = client.flow_from_clientsecrets(
      client_secrets_path, scope=scope,
      message=tools.message_if_missing(client_secrets_path))

  # Prepare credentials, and authorize HTTP object with them.
  # If the credentials don't exist or are invalid run through the native client
  # flow. The Storage object will ensure that if successful the good
  # credentials will get written back to a file.
  storage = file.Storage(api_name + '.dat')
  credentials = storage.get()
  if credentials is None or credentials.invalid:
    credentials = tools.run_flow(flow, storage, flags)
  http = credentials.authorize(http=httplib2.Http())

  # Build the service object.
  service = build(api_name, api_version, http=http)

  return service

def main(argv):
  # Define the auth scopes to request.
  scope = ['https://www.googleapis.com/auth/tagmanager.edit.containers']

  # Authenticate and construct service.
  service = GetService('tagmanager', 'v2', scope, 'client_secrets.json')


if __name__ == '__main__':
  main(sys.argv)
    

JavaScript

<html>
  <head>
    <script type="text/javascript">

    // Your Client ID can be retrieved from your project in the Google
    // Developer Console, https://console.developers.google.com
    var CLIENT_ID = TODO;
    var SCOPES = [
      'https://www.googleapis.com/auth/tagmanager.manage.accounts',
      'https://www.googleapis.com/auth/tagmanager.edit.containers',
      'https://www.googleapis.com/auth/tagmanager.delete.containers',
      'https://www.googleapis.com/auth/tagmanager.edit.containerversions',
      'https://www.googleapis.com/auth/tagmanager.manage.users',
      'https://www.googleapis.com/auth/tagmanager.publish'
    ];

    // Parameter values used by the script
    ACCOUNT_PATH = TODO; // such as: 'accounts/555555';
    CONTAINER_NAME = 'Greetings';
    WORKSPACE_NAME = 'Example workspace';

    /**
     * Check if current user has authorization for this application.
     *
     * @param {bool} immediate Whether login should use the "immediate mode", which
     *     causes the security token to be refreshed behind the scenes with no UI.
     */
    function checkAuth(immediate) {
      var authorizeCheckPromise = new Promise((resolve) => {
        gapi.auth.authorize(
          { client_id: CLIENT_ID, scope: SCOPES.join(' '), immediate: immediate },
          resolve);
      });
      authorizeCheckPromise
          .then(handleAuthResult)
          .then(loadTagManagerApi)
          .then(runTagManagerExample)
          .catch(() => {
            console.log('You must authorize any access to the api.');
          });
    }

    /**
     * Check if current user has authorization for this application.
     */
    function checkAuth() {
      checkAuth(true);
    }

    /**
     * Initiate auth flow in response to user clicking authorize button.
     *
     * @param {Event} event Button click event.
     * @return {boolean} Returns false.
     */
    function handleAuthClick(event) {
      checkAuth();
      return false;
    }

    /**
     * Handle response from authorization server.
     *
     * @param {Object} authResult Authorization result.
     * @return {Promise} A promise to call resolve if authorize or redirect to a
     *   login flow.
     */
    function handleAuthResult(authResult) {
      return new Promise((resolve, reject) => {
        var authorizeDiv = document.getElementById('authorize-div');
        if (authResult && !authResult.error) {
          // Hide auth UI, then load client library.
          authorizeDiv.style.display = 'none';
          resolve();
        } else {
          // Show auth UI, allowing the user to initiate authorization by
          // clicking authorize button.
          authorizeDiv.style.display = 'inline';
          reject();
        }
      });
    }

    /**
     * Load Tag Manager API client library.
     *
     * @return {Promise} A promise the load the Tag Manager API library.
     */
    function loadTagManagerApi() {
      return new Promise((resolve, reject) => {
        console.log('Load Tag Manager api');
        gapi.client.load('tagmanager', 'v2', resolve);
      });
    }

    /**
     * Interacts with the tagmanager api v2 to create a container, workspace,
     * trigger, and tag.
     *
     * @return {Promise} A promise to run the Tag Manager example.
     */
    function runTagManagerExample() {
      return new Promise((resolve, reject) => {
        console.log('Running Tag Manager Example.');
        resolve();
      });
    }

    /**
     * Logs an error message to the console.
     *
     * @param {string|Object} error The error to log to the console.
     */
    function handleError(error) {
      console.log('Error when interacting with GTM API');
      console.log(error);
    }

    /**
     * Wraps an API request into a promise.
     *
     * @param {Object} a request to the API.
     * @return {Promise} A promise to execute the API request.
     */
    function requestPromise(request) {
      return new Promise((resolve, reject) => {
        request.execute((response) => {
          if (response.code) {
            reject(response);
          }
          resolve(response);
        });
      });
    }
    </script>

    <script src="https://apis.google.com/js/client.js?onload=checkAuth">
    </script>
  </head>
  <body>
    <div id="authorize-div" style="display: none">
      <span>Authorize access to Tag Manager API</span>
      <!--Button for the user to click to initiate auth sequence -->
      <button id="authorize-button" onclick="handleAuthClick(event)">
        Authorize
      </button>
    </div>
    <pre id="output"></pre>
  </body>
</html>

    

查询跟踪代码管理器 API

跟踪代码管理器服务对象可用于查询跟踪代码管理器 API。如需实现示例程序,请按以下步骤操作:

  1. 检索 Greetings 容器
  2. 创建 Universal Analytics 代码
  3. 创建用于触发代码的触发器
  4. 更新要在触发器上触发的代码

1. 检索“Greetings”容器

下面的函数说明了如何使用跟踪代码管理器 service 对象查询跟踪代码管理器 API,以列出账号的所有容器,并检索名为“Greetings”的容器。

Python

def FindGreetingsContainer(service, account_path):
  """Find the greetings container.

  Args:
    service: the Tag Manager service object.
    account_path: the path of the Tag Manager account from which to retrieve the
      Greetings container.

  Returns:
    The greetings container if it exists, or None if it does not.
  """
  # Query the Tag Manager API to list all containers for the given account.
  container_wrapper = service.accounts().containers().list(
      parent=account_path).execute()

  # Find and return the Greetings container if it exists.
  for container in container_wrapper['container']:
    if container['name'] == 'Greetings':
      return container
  return None
    

JavaScript

/**
 * Returns the greetings container if it exists.
 *
 * @param {string} accountPath The account which contains the Greetings
 * container.
 * @return {Promise} A promise to find the greetings container.
 */
function findContainer(accountPath, containerName) {
  console.log('Finding container in account:' + accountPath);
  var request = gapi.client.tagmanager.accounts.containers.list({
    'parent': accountPath
  });
  return requestPromise(request)
      .then((response) => {
        var containers = response.container || [];
        var container =
            containers.find((container) => container.name === containerName);
        return container ||
            Promise.reject('Unable to find ' + containerName +' container.');
      });
}
    

接下来,根据给定的跟踪代码管理器 accountId,更新程序的主执行分支以调用 findGreetingsContainer 函数。例如:

Python

def main(argv):
  # Get tag manager account ID from command line.
  assert len(argv) == 2 and 'usage: gtm-api-hello-world.py <account_id>'
  account_id = str(argv[1])
  account_path = 'accounts/%s' % account_id

  # Define the auth scopes to request.
  scope = ['https://www.googleapis.com/auth/tagmanager.edit.containers']

  # Authenticate and construct service.
  service = GetService('tagmanager', 'v2', scope, 'client_secrets.json')

  # Find the greetings container.
  container = FindGreetingsContainer(service, account_path)

if __name__ == '__main__':
  main(sys.argv)
    

JavaScript

/**
 * Interacts with the tagmanager api v2 to create a container, workspace,
 * trigger, and tag.
 *
 * @return {Promise} A promise to run the tag manager example.
 */
function runTagManagerExample() {
  return new Promise((resolve, reject) => {
    console.log('Running Tag Manager Example.');
    var trigger = null;
    var workspace = null;
    findContainer(ACCOUNT_PATH, CONTAINER_NAME)
        .catch(handleError);
    resolve();
  });
}
    

2. 创建一个新工作区

以下代码段使用跟踪代码管理器 API 创建新工作区,用于管理触发器和代码的各种更改。有关创建工作区时需要设置和可选择设置的属性列表,请查看工作区 create 方法参考

Python

def CreateWorkspace(service, container):
    """Creates a workspace named 'my workspace'.

    Args:
      service: the Tag Manager service object.
      container: the container to insert the workspace within.

    Returns:
      The created workspace.
    """
    return service.accounts().containers().workspaces().create(
        parent=container['path'],
        body={
            'name': 'my workspace',
        }).execute()
    

JavaScript

/**
 * Creates a workspace in the Greetings container.
 *
 * @param {Object} container The container to create a new workspace.
 * @return {Promise} A promise to create a workspace.
 */
function createWorkspace(container) {
  console.log('Creating workspace in container:' + container.path);
  var request = gapi.client.tagmanager.accounts.containers.workspaces.create(
    { 'parent': container.path },
    { name: WORKSPACE_NAME, description: 'my workspace created via api' });
  return requestPromise(request);
}

    

3. 创建 Universal Analytics 代码

以下代码段使用跟踪代码管理器 API 创建 Universal Analytics 代码。有关创建代码时需要设置和可选择设置的属性列表,请查看代码 create 方法参考;如需了解每种代码类型的属性列表,请查看代码字典参考

Python

def CreateHelloWorldTag(service, workspace, tracking_id):
  """Create the Universal Analytics Hello World Tag.

  Args:
    service: the Tag Manager service object.
    workspace: the workspace to create a tag within.
    tracking_id: the Universal Analytics tracking ID to use.

  Returns:
    The created tag.
  """

  hello_world_tag = {
      'name': 'Universal Analytics Hello World',
      'type': 'ua',
      'parameter': [{
          'key': 'trackingId',
          'type': 'template',
          'value': str(tracking_id),
      }],
  }

  return service.accounts().containers().workspaces().tags().create(
      parent=workspace['path'],
      body=hello_world_tag).execute()

    

JavaScript

/**
 * Creates a universal analytics tag.
 *
 * @param {Object} workspace The workspace to create the tag
 * @return {Promise} A promise to create a hello world tag.
 */
function createHelloWorldTag(workspace) {
  console.log('Creating hello world tag');
  var helloWorldTag = {
    'name': 'Universal Analytics Hello World',
    'type': 'ua',
    'parameter':
    [{ 'key': 'trackingId', 'type': 'template', 'value': 'UA-1234-5' }],
  };
  var request =
    gapi.client.tagmanager.accounts.containers.workspaces.tags.create(
      { 'parent': workspace.path }, helloWorldTag);
  return requestPromise(request);
}

    

4. 创建用于触发代码的触发器

创建代码后,下一步是创建会在任何页面上触发的触发器。

触发器将命名为 Hello World Trigger,并将在出现任何网页浏览时触发。例如:

Python

def CreateHelloWorldTrigger(service, workspace):
  """Create the Hello World Trigger.

  Args:
    service: the Tag Manager service object.
    workspace: the workspace to create the trigger within.

  Returns:
    The created trigger.
  """

  hello_world_trigger = {
      'name': 'Hello World Rule',
      'type': 'PAGEVIEW'
  }

  return service.accounts().containers().workspaces().triggers().create(
      parent=workspace['path'],
      body=hello_world_trigger).execute()
    

JavaScript

/**
 * Creates a page view trigger.
 *
 * @param {Object} workspace The workspace to create the trigger in.
 * @return {Promise} A promise to create a page view trigger.
 */
function createHelloWorldTrigger(workspace) {
  console.log('Creating hello world trigger in workspace');
  var helloWorldTrigger = { 'name': 'Hello World Trigger', 'type': 'PAGEVIEW' };
  var request =
    gapi.client.tagmanager.accounts.containers.workspaces.triggers.create(
      { 'parent': workspace.path }, helloWorldTrigger);
  return requestPromise(request);
}

    

5. 更新要在触发器上触发的代码

在创建完代码和触发器后,需将两者关联起来。为此,请将 triggerId 添加到代码所关联的 firingTriggerIds 列表中。例如:

Python

def UpdateHelloWorldTagWithTrigger(service, tag, trigger):
  """Update a Tag with a Trigger.

  Args:
    service: the Tag Manager service object.
    tag: the tag to associate with the trigger.
    trigger: the trigger to associate with the tag.
  """
  # Get the tag to update.
  tag = service.accounts().containers().workspaces().tags().get(
      path=tag['path']).execute()

  # Update the Firing Trigger for the Tag.
  tag['firingTriggerId'] = [trigger['triggerId']]

  # Update the Tag.
  response = service.accounts().containers().workspaces().tags().update(
      path=tag['path'],
      body=tag).execute()
    

JavaScript

/**
 * Updates a tag to fire on a particular trigger.
 *
 * @param {Object} tag The tag to update.
 * @param {Object} trigger The trigger which causes the tag to fire.
 * @return {Promise} A promise to update a tag to fire on a particular trigger.
 */
function updateHelloWorldTagWithTrigger(tag, trigger) {
  console.log('Update hello world tag with trigger');
  tag['firingTriggerId'] = [trigger.triggerId];
  var request =
    gapi.client.tagmanager.accounts.containers.workspaces.tags.update(
      { 'path': tag.path }, tag);
  return requestPromise(request);
}
    

接下来,更新程序的主执行分支以调用 create 和 update 函数。例如:

Python


def main(argv):
  # Get tag manager account ID from command line.
  assert len(argv) == 2 and 'usage: gtm-api-hello-world.py <account_id>'
  account_id = str(argv[1])
  account_path = 'accounts/%s' % account_id

  # Define the auth scopes to request.
  scope = ['https://www.googleapis.com/auth/tagmanager.edit.containers']

  # Authenticate and construct service.
  service = GetService('tagmanager', 'v2', scope, 'client_secrets.json')

  # Find the greetings container.
  container = FindGreetingsContainer(service, account_path)

  # Create a new workspace.
  workspace = CreateWorkspace(service, container)

  # Create the hello world tag.
  tag = CreateHelloWorldTag(
      service, workspace, 'UA-1234-5')

  # Create the hello world Trigger.
  trigger = CreateHelloWorldTrigger(
      service, workspace)

  # Update the hello world tag to fire based on the hello world tag.
  UpdateHelloWorldTagWithTrigger(service, tag, trigger)
if __name__ == '__main__':
  main(sys.argv)
    

JavaScript

/**
 * Interacts with the tagmanager api v2 to create a container, workspace,
 * trigger, and tag.
 *
 * @return {Promise} A promise to run the tag manager example.
 */
function runTagManagerExample() {
  return new Promise((resolve, reject) => {
    console.log('Running Tag Manager Example.');
    var trigger = null;
    var workspace = null;
    findContainer(ACCOUNT_PATH, CONTAINER_NAME)
        .then(createWorkspace)
        .then((createdWorkspace) => {
          workspace = createdWorkspace;
          return createHelloWorldTrigger(workspace);
        })
        .then((createdTrigger) => {
          trigger = createdTrigger;
          return createHelloWorldTag(workspace);
        })
        .then((createdTag) => {
          return updateHelloWorldTagWithTrigger(createdTag, trigger);
        })
        .catch(handleError);
    resolve();
  });
}

    

完整示例

展开此部分可查看本指南中所有步骤的完整代码示例。

Python

"""Access and manage a Google Tag Manager account."""

import argparse
import sys

import httplib2

from apiclient.discovery import build
from oauth2client import client
from oauth2client import file
from oauth2client import tools


def GetService(api_name, api_version, scope, client_secrets_path):
  """Get a service that communicates to a Google API.

  Args:
    api_name: string The name of the api to connect to.
    api_version: string The api version to connect to.
    scope: A list of strings representing the auth scopes to authorize for the
      connection.
    client_secrets_path: string A path to a valid client secrets file.

  Returns:
    A service that is connected to the specified API.
  """
  # Parse command-line arguments.
  parser = argparse.ArgumentParser(
      formatter_class=argparse.RawDescriptionHelpFormatter,
      parents=[tools.argparser])
  flags = parser.parse_args([])

  # Set up a Flow object to be used if we need to authenticate.
  flow = client.flow_from_clientsecrets(
      client_secrets_path, scope=scope,
      message=tools.message_if_missing(client_secrets_path))

  # Prepare credentials, and authorize HTTP object with them.
  # If the credentials don't exist or are invalid run through the native client
  # flow. The Storage object will ensure that if successful the good
  # credentials will get written back to a file.
  storage = file.Storage(api_name + '.dat')
  credentials = storage.get()
  if credentials is None or credentials.invalid:
    credentials = tools.run_flow(flow, storage, flags)
  http = credentials.authorize(http=httplib2.Http())

  # Build the service object.
  service = build(api_name, api_version, http=http)

  return service

def FindGreetingsContainer(service, account_path):
  """Find the greetings container.

  Args:
    service: the Tag Manager service object.
    account_path: the path of the Tag Manager account from which to retrieve the
      Greetings container.

  Returns:
    The greetings container if it exists, or None if it does not.
  """
  # Query the Tag Manager API to list all containers for the given account.
  container_wrapper = service.accounts().containers().list(
      parent=account_path).execute()

  # Find and return the Greetings container if it exists.
  for container in container_wrapper['container']:
    if container['name'] == 'Greetings':
      return container
  return None

def CreateWorkspace(service, container):
    """Creates a workspace named 'my workspace'.

    Args:
      service: the Tag Manager service object.
      container: the container to insert the workspace within.

    Returns:
      The created workspace.
    """
    return service.accounts().containers().workspaces().create(
        parent=container['path'],
        body={
            'name': 'my workspace',
        }).execute()

def CreateHelloWorldTag(service, workspace, tracking_id):
  """Create the Universal Analytics Hello World Tag.

  Args:
    service: the Tag Manager service object.
    workspace: the workspace to create a tag within.
    tracking_id: the Universal Analytics tracking ID to use.

  Returns:
    The created tag.
  """

  hello_world_tag = {
      'name': 'Universal Analytics Hello World',
      'type': 'ua',
      'parameter': [{
          'key': 'trackingId',
          'type': 'template',
          'value': str(tracking_id),
      }],
  }

  return service.accounts().containers().workspaces().tags().create(
      parent=workspace['path'],
      body=hello_world_tag).execute()


def CreateHelloWorldTrigger(service, workspace):
  """Create the Hello World Trigger.

  Args:
    service: the Tag Manager service object.
    workspace: the workspace to create the trigger within.

  Returns:
    The created trigger.
  """

  hello_world_trigger = {
      'name': 'Hello World Rule',
      'type': 'PAGEVIEW'
  }

  return service.accounts().containers().workspaces().triggers().create(
      parent=workspace['path'],
      body=hello_world_trigger).execute()

def UpdateHelloWorldTagWithTrigger(service, tag, trigger):
  """Update a Tag with a Trigger.

  Args:
    service: the Tag Manager service object.
    tag: the tag to associate with the trigger.
    trigger: the trigger to associate with the tag.
  """
  # Get the tag to update.
  tag = service.accounts().containers().workspaces().tags().get(
      path=tag['path']).execute()

  # Update the Firing Trigger for the Tag.
  tag['firingTriggerId'] = [trigger['triggerId']]

  # Update the Tag.
  response = service.accounts().containers().workspaces().tags().update(
      path=tag['path'],
      body=tag).execute()

def main(argv):
  # Get tag manager account ID from command line.
  assert len(argv) == 2 and 'usage: gtm-api-hello-world.py <account_id>'
  account_id = str(argv[1])
  account_path = 'accounts/%s' % account_id

  # Define the auth scopes to request.
  scope = ['https://www.googleapis.com/auth/tagmanager.edit.containers']

  # Authenticate and construct service.
  service = GetService('tagmanager', 'v2', scope, 'client_secrets.json')

  # Find the greetings container.
  container = FindGreetingsContainer(service, account_path)

  # Create a new workspace.
  workspace = CreateWorkspace(service, container)

  # Create the hello world tag.
  tag = CreateHelloWorldTag(
      service, workspace, 'UA-1234-5')

  # Create the hello world Trigger.
  trigger = CreateHelloWorldTrigger(
      service, workspace)

  # Update the hello world tag to fire based on the hello world tag.
  UpdateHelloWorldTagWithTrigger(service, tag, trigger)
  
if __name__ == '__main__':
  main(sys.argv)

    

JavaScript

<html>
  <head>
    <script type="text/javascript">

    // Your Client ID can be retrieved from your project in the Google
    // Developer Console, https://console.developers.google.com
    var CLIENT_ID = TODO;
    var SCOPES = [
      'https://www.googleapis.com/auth/tagmanager.manage.accounts',
      'https://www.googleapis.com/auth/tagmanager.edit.containers',
      'https://www.googleapis.com/auth/tagmanager.delete.containers',
      'https://www.googleapis.com/auth/tagmanager.edit.containerversions',
      'https://www.googleapis.com/auth/tagmanager.manage.users',
      'https://www.googleapis.com/auth/tagmanager.publish'
    ];

    // Parameter values used by the script
    ACCOUNT_PATH = TODO; // such as: 'accounts/555555';
    CONTAINER_NAME = 'Greetings';
    WORKSPACE_NAME = 'Example workspace';

    /**
     * Check if current user has authorization for this application.
     *
     * @param {bool} immediate Whether login should use the "immediate mode",
     *     which causes the security token to be refreshed behind the scenes
     *     with no UI.
     */
    function checkAuth(immediate) {
      var authorizeCheckPromise = new Promise((resolve) => {
        gapi.auth.authorize(
          { client_id: CLIENT_ID, scope: SCOPES.join(' '), immediate: immediate },
          resolve);
      });
      authorizeCheckPromise
          .then(handleAuthResult)
          .then(loadTagManagerApi)
          .then(runTagManagerExample)
          .catch(() => {
            console.log('You must authorize any access to the api.');
          });
    }

    /**
     * Check if current user has authorization for this application.
     */
    function checkAuth() {
      checkAuth(true);
    }

    /**
     * Initiate auth flow in response to user clicking authorize button.
     *
     * @param {Event} event Button click event.
     * @return {boolean} Returns false.
     */
    function handleAuthClick(event) {
      checkAuth();
      return false;
    }

    /**
     * Handle response from authorization server.
     *
     * @param {Object} authResult Authorization result.
     * @return {Promise} A promise to call resolve if authorize or redirect to a
     *   login flow.
     */
    function handleAuthResult(authResult) {
      return new Promise((resolve, reject) => {
        var authorizeDiv = document.getElementById('authorize-div');
        if (authResult && !authResult.error) {
          // Hide auth UI, then load client library.
          authorizeDiv.style.display = 'none';
          resolve();
        } else {
          // Show auth UI, allowing the user to initiate authorization by
          // clicking authorize button.
          authorizeDiv.style.display = 'inline';
          reject();
        }
      });
    }

    /**
     * Load Tag Manager API client library.

     * @return {Promise} A promise to load the tag manager api library.
     */
    function loadTagManagerApi() {
      return new Promise((resolve, reject) => {
        console.log('Load Tag Manager api');
        gapi.client.load('tagmanager', 'v2', resolve);
      });
    }

    /**
     * Interacts with the tagmanager api v2 to create a container,
     * workspace, trigger, and tag.
     *
     * @return {Promise} A promise to run the tag manager example.
     */
    function runTagManagerExample() {
      return new Promise((resolve, reject) => {
        console.log('Running Tag Manager Example.');
        var trigger = null;
        var workspace = null;
        findContainer(ACCOUNT_PATH, CONTAINER_NAME)
            .then(createWorkspace)
            .then((createdWorkspace) => {
              workspace = createdWorkspace;
              return createHelloWorldTrigger(workspace);
            })
            .then((createdTrigger) => {
              trigger = createdTrigger;
              return createHelloWorldTag(workspace);
            })
            .then((createdTag) => {
              return updateHelloWorldTagWithTrigger(createdTag, trigger);
            })
            .catch(handleError);
        resolve();
      });
    }

    /**
     * Returns the greetings container if it exists.
     *
     * @param {string} accountPath The account which contains the Greetings
     *     container.
     * @param {string} containerName The name of the container to find.
     * @return {Promise} A promise to find the greetings container.
     */
    function findContainer(accountPath, containerName) {
      console.log('Finding container in account:' + accountPath);
      var request = gapi.client.tagmanager.accounts.containers.list({
        'parent': accountPath
      });
      return requestPromise(request)
          .then((response) => {
            var containers = response.container || [];
            var container = containers.find(
                (container) => container.name === containerName);
            return container || Promise.reject(
                'Unable to find ' + containerName +' container.');
          });
    }

    /**
     * Creates a workspace in the Greetings container.
     *
     * @param {Object} container The container to create a new workspace.
     * @return {Promise} A promise to create a workspace.
     */
    function createWorkspace(container) {
      console.log('Creating workspace in container:' + container.path);
      var request = gapi.client.tagmanager.accounts.containers.workspaces.create(
        { 'parent': container.path },
        { name: WORKSPACE_NAME, description: 'my workspace created via api' });
      return requestPromise(request);
    }

    /**
     * Creates a page view trigger.
     *
     * @param {Object} workspace The workspace to create the trigger in.
     * @return {Promise} A promise to create a page view trigger.
     */
    function createHelloWorldTrigger(workspace) {
      console.log('Creating hello world trigger in workspace');
      var helloWorldTrigger =
          { 'name': 'Hello World Trigger', 'type': 'PAGEVIEW' };
      var request =
        gapi.client.tagmanager.accounts.containers.workspaces.triggers.create(
          { 'parent': workspace.path }, helloWorldTrigger);
      return requestPromise(request);
    }

    /**
    * Creates a universal analytics tag.
    *
    * @param {Object} workspace The workspace to create the tag
    * @return {Promise} A promise to create a hello world tag.
    */
    function createHelloWorldTag(workspace) {
      console.log('Creating hello world tag');
      var helloWorldTag = {
        'name': 'Universal Analytics Hello World',
        'type': 'ua',
        'parameter':
        [{ 'key': 'trackingId', 'type': 'template', 'value': 'UA-1234-5' }],
      };
      var request =
        gapi.client.tagmanager.accounts.containers.workspaces.tags.create(
          { 'parent': workspace.path }, helloWorldTag);
      return requestPromise(request);
    }

    /**
     * Updates a tag to fire on a particular trigger.
     *
     * @param {Object} tag The tag to update.
     * @param {Object} trigger The trigger which causes the tag to fire.
     * @return {Promise} A promise to update a tag to fire on a particular
     *    trigger.
     */
    function updateHelloWorldTagWithTrigger(tag, trigger) {
      console.log('Update hello world tag with trigger');
      tag['firingTriggerId'] = [trigger.triggerId];
      var request =
        gapi.client.tagmanager.accounts.containers.workspaces.tags.update(
          { 'path': tag.path }, tag);
      return requestPromise(request);
    }

    /**
     * Logs an error message to the console.
     *
     * @param {string|Object} error The error to log to the console.
     */
    function handleError(error) {
      console.log('Error when interacting with GTM API');
      console.log(error);
    }

    /**
     * Wraps an API request into a promise.
     *
     * @param {Object} request the API request.
     * @return {Promise} A promise to execute the api request.
     */
    function requestPromise(request) {
      return new Promise((resolve, reject) => {
        request.execute((response) => {
          if (response.code) {
            reject(response);
          }
          resolve(response);
        });
      });
    }
    </script>

    <script src="https://apis.google.com/js/client.js?onload=checkAuth">
    </script>
  </head>
  <body>
    <div id="authorize-div" style="display: none">
      <span>Authorize access to Tag Manager API</span>
      <!--Button for the user to click to initiate auth sequence -->
      <button id="authorize-button" onclick="handleAuthClick(event)">
        Authorize
      </button>
    </div>
    <pre id="output"></pre>
  </body>
</html>

    

后续步骤

在熟悉了 API 的工作原理之后,您还可以浏览一些额外资源,包括: