# Video Tutorial: Google for Webmasters

Wednesday, October 15, 2008


We're always looking for new ways to help educate our fellow webmasters. While you may already be
familiar with
[Webmaster Tools](https://search.google.com/search-console),
[Webmaster Help Discussion Groups](https://support.google.com/webmasters/community),
this blog, and our
[Help Center](https://support.google.com/webmasters),
we've added another tutorial to help you understand how Google works. Hence we've made this video
of a soon-to-come presentation titled "Google for Webmasters." This video will introduce how
Google discovers, crawls, indexes your site's pages, and how Google displays them in search
results. It also touches lightly upon challenges webmasters and search engines face, such as
[duplicate content](https://developers.google.com/search/blog/2008/09/demystifying-duplicate-content-penalty),
and the effective indexing of
[Flash](https://developers.google.com/search/blog/2007/07/best-uses-of-flash) and
[AJAX](https://developers.google.com/search/blog/2007/11/spiders-view-of-web-20) content. Lastly, it also talks
about the benefits of offerings [Webmaster Central](https://developers.google.com/search) and other useful Google
products.

Take a look for yourself.

Discoverability:
[Video](https://www.youtube.com/watch?v=Gl3fyqJ6whY)

Accessibility - Crawling and Indexing:
[Video](https://www.youtube.com/watch?v=GEbS0a2JcAo)

Ranking:
[Video](https://www.youtube.com/watch?v=H6QRv_bCzEI)

Webmaster Central Overview:
[Video](https://www.youtube.com/watch?v=iwhyw-zlhRs)

Other Resources:
[Video](https://www.youtube.com/watch?v=Zr0uWaZlC2Y)


[Google Presentations Version](https://docs.google.com/presentation/d/1JDDqmCPdxTnmYwev-ksjIFYV7Jl3KPBrLb7KDSw3lB0/pub?slide=id.i0)

Important links from this presentation as they chronologically appear in the video:

- [Add your URL to Google](https://www.google.com/addurl/)
- [Sitemaps](https://developers.google.com/search/docs/crawling-indexing/sitemaps/overview)
- [Sitemaps.org](https://www.sitemaps.org/)
- [Robots.txt](https://developers.google.com/search/docs/crawling-indexing/robots/intro)
- [Meta tags](https://developers.google.com/search/docs/crawling-indexing/block-indexing)
- [Best uses of Flash](https://developers.google.com/search/blog/2007/07/best-uses-of-flash)
- [Best uses of Ajax](https://developers.google.com/search/blog/2007/11/spiders-view-of-web-20)
- [Duplicate content](https://developers.google.com/search/blog/2008/09/demystifying-duplicate-content-penalty)
- [Google's Technology](https://www.google.com/technology)
- [Google's History](https://www.google.com/history)
- [PigeonRank](https://www.google.com/technology/pigeonrank)
- [Link Schemes](https://developers.google.com/search/docs/essentials/spam-policies#link-spam)
- [Cloaking](https://developers.google.com/search/docs/essentials/spam-policies#cloaking)
- [Webmaster Guidelines](https://developers.google.com/search/docs/essentials)
- [Webmaster Central](https://developers.google.com/search)
- [Google Analytics](https://www.google.com/analytics/)
- [Google Website Optimizer](https://www.google.com/websiteoptimizer/)
- [Google Trends](https://www.google.com/trends)
- [Google Reader](https://www.google.com/reader)
- [Google Alerts](https://www.google.com/alerts)
- [More Google Products](https://www.google.com/options/)


Special thanks to
[Wysz](https://groups.google.com/groups/profile?enc_user=SXrHxjUAAAC0ZCEBAysSlShC_gPAdXUZ_xHoXFa-OZBAxALbs4dIlIG_Y8-NyZA-1XhIH6nPfUzIgJw9QHTrXt9e__Js8L8H),
[Chark](https://groups.google.com/groups/profile?enc_user=EeWoHi8AAAC0ZCEBAysSlShC_gPAdXUZl3KNFjkw-gtg2l35vO6LsQrVgdxfiUFMS7gpWuPPT20),
and Alissa for the voices.

Written by Evan Tang, Search Quality