Analytics
Analytics implementation guide
A guide that introduces a consistent Analytics setup across all Marketing sites with standardized labels for tracking events.
Cookie consent bar
A guide that covers a standard implementation plan for adding the Cookie Consent Bar to a page.
Google tag manager
A recommended implementation guide that introduces a consistent and compliant setup across all Marketing sites.
Parameter scrubbing and IP anonymization
A guide that covers how to anonymize your Google Analytics IP data and stay GDPR compliant.