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BudgetSimulationPoint

Projected metrics for a specific budget amount.

Fields

budget_amount_micros

int64

The simulated budget upon which projected metrics are based.

required_cpc_bid_ceiling_micros

int64

Projected required daily cpc bid ceiling that the advertiser must set to realize this simulation, in micros of the advertiser currency. Only campaigns with the Target Spend bidding strategy support this field.

biddable_conversions

double

Projected number of biddable conversions.

biddable_conversions_value

double

Projected total value of biddable conversions.

clicks

int64

Projected number of clicks.

cost_micros

int64

Projected cost in micros.

impressions

int64

Projected number of impressions.

top_slot_impressions

int64

Projected number of top slot impressions. Only search advertising channel type supports this field.