Estimates for criterion bids at various positions.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v26/resources/ad_group_criterion.proto)

| Fields ||
|---|---|
| ## `estimated_add_clicks_at_first_position_cpc` | `int64` Output only. Estimate of how many clicks per week you might get by changing your keyword bid to the value in first_position_cpc_micros. |
| ## `estimated_add_cost_at_first_position_cpc` | `int64` Output only. Estimate of how your cost per week might change when changing your keyword bid to the value in first_position_cpc_micros. |
| ## `first_page_cpc_micros` | `int64` Output only. The estimate of the CPC bid required for ad to be shown on first page of search results. |
| ## `first_position_cpc_micros` | `int64` Output only. The estimate of the CPC bid required for ad to be displayed in first position, at the top of the first page of search results. |
| ## `top_of_page_cpc_micros` | `int64` Output only. The estimate of the CPC bid required for ad to be displayed at the top of the first page of search results. |