> [!CAUTION]
> **Caution:** This documentation is for Google Ads API **v24** . The latest active version is [**v26**](https://developers.google.com/google-ads/api/reference/rpc/latest/BrandInfo).

Represents a Brand Criterion used for targeting based on commercial knowledge graph.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v24/common/criteria.proto)

| Fields ||
|---|---|
| ## `display_name` | `string` Output only. A text representation of a brand. |
| ## `entity_id` | `string` The Commercial KG MID for the brand. |
| ## `primary_url` | `string` Output only. The primary url of a brand. |
| ## `rejection_reason` | `BrandRequestRejectionReason` Output only. The rejection reason when a brand status is REJECTED. |
| ## `status` | `BrandState` Output only. The status of a brand. |