> [!CAUTION]
> **Caution:** This documentation is for Google Ads API **v23** . The latest active version is [**v26**](https://developers.google.com/google-ads/api/reference/rpc/latest/KeywordPlanAdGroupKeyword).

A Keyword Plan ad group keyword. Max number of keyword plan keywords per plan: 10000.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v23/resources/keyword_plan_ad_group_keyword.proto)

| Fields ||
|---|---|
| ## `cpc_bid_micros` | `int64` A keyword level max cpc bid in micros (for example, $1 = 1mm). The currency is the same as the account currency code. This will override any CPC bid set at the keyword plan ad group level. Not applicable for negative keywords. (negative = true) This field is Optional. |
| ## `id` | `int64` Output only. The ID of the Keyword Plan keyword. |
| ## `keyword_plan_ad_group` | `string` The Keyword Plan ad group to which this keyword belongs. |
| ## `match_type` | `KeywordMatchType` The keyword match type. |
| ## `negative` | `bool` Immutable. If true, the keyword is negative. |
| ## `resource_name` | `string` Immutable. The resource name of the Keyword Plan ad group keyword. KeywordPlanAdGroupKeyword resource names have the form: `customers/{customer_id}/keywordPlanAdGroupKeywords/{kp_ad_group_keyword_id}` |
| ## `text` | `string` The keyword text. |