> [!CAUTION]
> **Caution:** This documentation is for Google Ads API **v23** . The latest active version is [**v26**](https://developers.google.com/google-ads/api/reference/rpc/latest/CustomizerValue).

A customizer value that is referenced in customizer linkage entities like CustomerCustomizer, CampaignCustomizer, etc.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v23/common/customizer_value.proto)

| Fields ||
|---|---|
| ## `string_value` | `string` Required. Value to insert in creative text. Customizer values of all types are stored as string to make formatting unambiguous. |
| ## `type` | `CustomizerAttributeType` Required. The data type for the customizer value. It must match the attribute type. The string_value content must match the constraints associated with the type. |