> [!CAUTION]
> **Caution:** This documentation is for Google Ads API **v23** . The latest active version is [**v26**](https://developers.google.com/google-ads/api/reference/rpc/latest/CustomConversionGoalOperation).

A single operation (create, remove) on a custom conversion goal.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v23/services/custom_conversion_goal_service.proto)

| Fields ||
|---|---|
| ## `operation` Union field. The mutate operation. `operation` can be only one of the following: ||
| ### `create` | `CustomConversionGoal` Create operation: No resource name is expected for the new custom conversion goal |
| ### `remove` | `string` Remove operation: A resource name for the removed custom conversion goal is expected, in this format: 'customers/{customer_id}/customConversionGoals/{goal_id}' |
| ### `update` | `CustomConversionGoal` Update operation: The custom conversion goal is expected to have a valid resource name. |
| ## `update_mask` | `FieldMask` FieldMask that determines which resource fields are modified in an update. |