[](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v26/common/metrics.proto) ## metrics.absolute_brand_lift Field descriptionThese metrics estimate the additional brand lift directly attributable to the ad campaign. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.absolute_brand_lift_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for absolute brand lift. The "conservative" estimate of your success. It is the minimum increase you can be 90% sure was caused by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.absolute_brand_lift_p90_upper_bound Field descriptionUpper bound of the 90% confidence interval for absolute brand lift. The "optimistic" estimate of your success. It is the maximum increase likely driven by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.absolute_brand_lift_p_value Field descriptionThe p-value provides a measure of the statistical significance for the detected brand lift. It calculates the likelihood that your incremental lift was driven by ad performance rather than being a merely random occurrence. Achieving a low score of 0.10 indicates 90% confidence that your advertising efforts directly generated the additional lift. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.absolute_top_impression_percentage Field descriptionSearch absolute top impression share is the percentage of your Search ad impressions that are shown in the absolute top Search position. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_audibility_invalid_givt_measurable_impressions_rate Field descriptionThe number of impressions for which Active View could measure audibility, but that were filtered out by traffic quality filters, divided by the total number of impressions measurable for audibility. Only includes GIVT (general invalid traffic) impressions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audibility_invalid_measurable_impressions_rate Field descriptionThe number of impressions for which Active View could measure audibility, but that were filtered out by traffic quality filters, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audibility_measurable_impressions Field descriptionThe number of impressions for which Active View could measure if the ad was audible. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audibility_measurable_impressions_rate Field descriptionThe number of impressions for which Active View could measure if the ad was audible, divided by the total number of impressions with Active View audio enabled. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_impressions Field descriptionThe number of impressions that were audible (volume \> 0%) at any point during the ad playback. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_impressions_rate Field descriptionThe number of impressions that were audible (volume \> 0%) at any point during the ad playback, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_quartile_p100_rate Field descriptionThe number of impressions that were audible at the fourth quartile of the ad playback, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_quartile_p25_rate Field descriptionThe number of impressions that were audible at the first quartile of the ad playback, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_quartile_p50_rate Field descriptionThe number of impressions that were audible at the second quartile of the ad playback, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_quartile_p75_rate Field descriptionThe number of impressions that were audible at the third quartile of the ad playback, divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_thirty_seconds_impressions Field descriptionThe number of impressions that were audible for at least 30 seconds (cumulative). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_thirty_seconds_impressions_rate Field descriptionThe number of impressions that were audible for at least 30 seconds (cumulative), divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_two_seconds_impressions Field descriptionThe number of impressions that were audible for at least 2 seconds (cumulative). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_audible_two_seconds_impressions_rate Field descriptionThe number of impressions that were audible for at least 2 seconds (cumulative), divided by the total number of impressions measurable for audibility. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.active_view_cpm Field descriptionAverage cost of viewable impressions (`active_view_impressions`). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_ctr Field descriptionActive view measurable clicks divided by active view viewable impressions. This metric is reported only for the Display Network. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_impressions Field descriptionA measurement of the number of times your ad has become viewable on a Display Network site. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_measurability Field descriptionThe ratio of impressions that were eligible to be measured by Active View over the number of served impressions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_measurable_cost_micros Field descriptionThe cost of the impressions you received that were measurable by Active View. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_measurable_impressions Field descriptionThe number of times your ads are appearing on placements in positions where they can be seen. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.active_view_viewability Field descriptionThe percentage of times when your ad appeared on an Active View enabled site (measurable impressions) and was viewable (viewable impressions). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.all_average_cart_size Field descriptionAll average cart size is the average number of products in each order attributed to your ads. Includes the amount from the average_cart_size metric, plus avg. cart size from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_average_order_value_micros Field descriptionAll average order value is the average revenue you made per order attributed to your ads. Includes the amount from the average_order_value metric, plus avg. order value from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_conversions Field descriptionThe total number of conversions. This includes all conversions regardless of the value of include_in_conversions_metric. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [conversion_action](https://developers.google.com/google-ads/api/fields/v26/conversion_action.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.all_conversions_by_conversion_date Field descriptionThe total number of conversions. This includes all conversions regardless of the value of include_in_conversions_metric. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.all_conversions_from_click_to_call Field descriptionThe number of times people clicked the "Call" button to call a business during or after clicking an ad. This number doesn't include whether or not calls were connected, or the duration of any calls. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_directions Field descriptionThe number of times people clicked a "Get directions" button to navigate to a business after clicking an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_interactions_rate Field descriptionAll conversions from interactions (as oppose to view through conversions) divided by the number of ad interactions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.all_conversions_from_interactions_value_per_interaction Field descriptionThe value of all conversions from interactions divided by the total number of interactions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.all_conversions_from_location_asset_click_to_call Field descriptionNumber of call button clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_directions Field descriptionNumber of driving directions clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_menu Field descriptionNumber of menu link clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_order Field descriptionNumber of order clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_other_engagement Field descriptionNumber of other types of local action clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_store_visits Field descriptionEstimated number of visits to the business after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_location_asset_website Field descriptionNumber of website URL clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.all_conversions_from_menu Field descriptionThe number of times people clicked a link to view a business's menu after clicking an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_order Field descriptionThe number of times people placed an order at a business after clicking an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_other_engagement Field descriptionThe number of other conversions (for example, posting a review or saving a location for a business) that occurred after people clicked an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_store_visit Field descriptionEstimated number of times people visited a business after clicking an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_from_store_website Field descriptionThe number of times people were taken to a business's URL after clicking an ad. This metric applies to feed items only. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.all_conversions_value Field descriptionThe value of all conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [conversion_action](https://developers.google.com/google-ads/api/fields/v26/conversion_action.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.all_conversions_value_by_conversion_date Field descriptionThe value of all conversions. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.all_conversions_value_per_cost Field descriptionThe value of all conversions divided by the total cost of ad interactions (such as clicks for text ads or views for video ads). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.all_cost_of_goods_sold_micros Field descriptionAll cost of goods sold is the total cost of the products you sold in orders attributed to your ads. Includes the amount from the cost_of_goods_sold_micros metric, plus cost of goods sold from all conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_cross_sell_cost_of_goods_sold_micros Field descriptionAll cross-sell cost of goods sold is the total cost of products sold as a result of advertising a different product. Includes the amount from the cross_sell_cost_of_goods_sold_micros metric, plus cross-sell cost of goods sold from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_cross_sell_gross_profit_micros Field descriptionAll cross-sell gross profit is the profit you made from products sold as a result of advertising a different product, minus cost of goods sold (COGS). Includes the amount from the cross_sell_gross_profit_micros metric, plus cross-sell gross profit from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_cross_sell_revenue_micros Field descriptionAll cross-sell revenue is the total amount you made from products sold as a result of advertising a different product. Includes the amount from the cross_sell_revenue_micros metric, plus cross-sell revenue from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_cross_sell_units_sold Field descriptionAll cross-sell units sold is the total number of products sold as a result of advertising a different product. Includes the amount shown in the cross_sell_units_sold metric, plus cross-sell units sold from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_gross_profit_margin Field descriptionAll gross profit margin is the percentage gross profit you made from orders attributed to your ads, after taking out the cost of goods sold (COGS). This value is between 0.0 and 1.0, where 1.0 means 100%. Includes the amount from the gross_profit_margin metric, plus gross profit margin across all conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_gross_profit_micros Field descriptionAll gross profit is the total profit made from orders attributed to your ads minus the cost of goods sold (COGS). Includes the amount from the gross_profit_micros metric, plus gross profit from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_lead_cost_of_goods_sold_micros Field descriptionAll lead cost of goods sold is the total cost of products sold as a result of advertising the same product. Includes the amount shown in the lead_cost_of_goods_sold_micros metric, plus lead cost of goods sold from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_lead_gross_profit_micros Field descriptionAll lead gross profit is the profit you made from products sold as a result of advertising the same product, minus cost of goods sold (COGS). Includes the amount from the lead_gross_profit_micros metric, plus lead gross profit from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_lead_revenue_micros Field descriptionAll lead revenue is the total amount you made from products sold as a result of advertising the same product. Includes the amount shown in the lead_revenue_micros metric, plus lead revenue from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_lead_units_sold Field descriptionAll lead units sold is the total number of products sold as a result of advertising the same product. Includes the amount shown in the lead_units_sold metric, plus lead units sold from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_new_customer_lifetime_value Field descriptionAll of new customers' lifetime conversion value. If you have set up customer acquisition goal at either account level or campaign level, this will include the additional conversion value from new customers for both biddable and non-biddable conversions. If your campaign has adopted the customer acquisition goal and selected "bid higher for new customers", these values will be included in `all_conversions_value`. See [About customer lifecycle goals](https://support.google.com/google-ads/answer/12080169) for more details. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.all_orders Field descriptionAll orders is total number of purchase conversions attributed to your ads. Includes the amount from the orders metric, plus orders from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_revenue_micros Field descriptionAll revenue is the total you made from orders attributed to your ads. Includes the amount from the revenue_micros metric, plus revenue from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_units_sold Field descriptionAll units sold is the total number of products sold from orders attributed to your ads. Includes the amount from the units_sold metric, plus units sold from all your conversion actions, even if your campaigns are not actively optimizing towards them. It's calculated using product info from cart data to give more detail than conversion value alone. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.all_value_adjustment Field descriptionThe conversion value rule adjustment from all conversions in all conversion categories. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.asset_pinned_as_description_position_one_count Field descriptionNumber of entities in which the asset is pinned to description 1. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.asset_pinned_as_description_position_two_count Field descriptionNumber of entities in which the asset is pinned to description 2. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.asset_pinned_as_headline_position_one_count Field descriptionNumber of entities in which the asset is pinned to headline 1. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.asset_pinned_as_headline_position_three_count Field descriptionNumber of entities in which the asset is pinned to headline 3. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.asset_pinned_as_headline_position_two_count Field descriptionNumber of entities in which the asset is pinned to headline 2. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.asset_pinned_total_count Field descriptionNumber of total usages in which the asset is pinned. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. This metric is only supported in Search channel. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.auction_insight_search_absolute_top_impression_percentage Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of times the ads of another participant showed in the absolute top position (Position 1) on the search results page. This percentage is computed only over the auctions that you appeared in the page. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.auction_insight_search_impression_share Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of impressions that another participant obtained, over the total number of impressions that your ads were eligible for. Any value below 0.1 is reported as 0.0999. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.auction_insight_search_outranking_share Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of impressions that your ads outranked (showed above) another participant in the auction, compared to the total number of impressions that your ads were eligible for. Any value below 0.1 is reported as 0.0999. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.auction_insight_search_overlap_rate Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of times another participant's ad received an impression when your ad also received an impression. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.auction_insight_search_position_above_rate Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of times another participant's ad was shown in a higher position than yours, when both of your ads were shown at the same page. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.auction_insight_search_top_impression_percentage Field descriptionThis metric is part of the Auction Insights report, and tells the percentage of times the ads of another participant showed adjacent to the top organic search results. This percentage is computed only over the auctions that you appeared in the page. This metric is not publicly available. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.auction_insight_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.auction_insight_domain) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.average_cart_size Field descriptionAverage cart size is the average number of products in each order attributed to your ads. How it works: You report conversions with cart data for completed purchases on your website. Average cart size is the total number of products sold divided by the total number of orders you received. Example: You received 2 orders, the first included 3 products and the second included 2. The average cart size is 2.5 products = (3+2)/2. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.average_cost Field descriptionThe average amount you pay per interaction. This amount is the total cost of your ads divided by the total number of interactions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.average_cpc Field descriptionThe total cost of all clicks divided by the total number of clicks received. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.average_cpe Field descriptionThe average amount that you've been charged for an ad engagement. This amount is the total cost of all ad engagements divided by the total number of ad engagements. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.average_cpm Field descriptionAverage cost-per-thousand impressions (CPM). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.average_impression_frequency_per_user Field descriptionThe average number of times a unique user saw your ad during the requested time period. This metric cannot be aggregated, and can only be requested for date ranges of 92 days or less. This metric is available for following campaign types - Display, Video, Discovery and App. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.adjusted_age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_age_range) [segments.adjusted_gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_gender) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.average_order_value_micros Field descriptionAverage order value is the average revenue you made per order attributed to your ads. How it works: You report conversions with cart data for completed purchases on your website. Average order value is the total revenue from your orders divided by the total number of orders. Example: You received 3 orders which made $10, $15 and $20 worth of revenue. The average order value is $15 = ($10 + $15 + $20)/3. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.average_page_views Field descriptionAverage number of pages viewed per session. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.average_target_cpa_micros Field descriptionThe average Target CPA, or unset if not available (for example, for campaigns that had traffic from portfolio bidding strategies or non-tCPA). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.average_target_roas Field descriptionThe average Target ROAS, or unset if not available (for example, for campaigns that had traffic from portfolio bidding strategies or non-tROAS). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.average_time_on_site Field descriptionTotal duration of all sessions (in seconds) / number of sessions. Imported from Google Analytics. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.average_video_watch_time_duration_millis Field descriptionAverage video watch time duration in milliseconds for video impressions that started playing. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.benchmark_average_max_cpc Field descriptionAn indication of how other advertisers are bidding on similar products. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.benchmark_ctr Field descriptionAn indication on how other advertisers' Shopping ads for similar products are performing based on the frequency with which people who see their ad click on it. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.biddable_app_install_conversions Field descriptionNumber of app installs. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.biddable_app_post_install_conversions Field descriptionNumber of in-app actions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.biddable_cohort_app_post_install_conversions Field descriptionParticipated in-app actions. The number of in app actions that come directly or indirectly from the campaign. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.biddable_indirect_install_first_in_app_conversion_micros Field descriptionThe number of biddable first in app conversions where the app install was driven by interaction with a web campaign. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) ## metrics.bounce_rate Field descriptionPercentage of clicks where the user only visited a single page on your site. Imported from Google Analytics. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.brand_lift_baseline_positive_response_rate Field descriptionRepresents the rate of positive responses that would have occurred naturally without ad exposure, based on the behavior of the control group. Also referred to as "Control" responses. Provides the baseline level of brand perception that occurred naturally. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_baseline_positive_response_rate_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for the baseline positive response rate. Represents the conservative baseline rate of positive brand responses you could expect naturally without ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_baseline_positive_response_rate_p90_upper_bound Field descriptionUpper bound of the 90% confidence interval for the baseline positive response rate. Represents the optimistic baseline rate of positive brand responses expected naturally without ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_responder_fractional_cookies Field descriptionEstimated unique users showing interest in the exposed group. This value is "fractional" because it represents a statistical estimate rather than a raw headcount. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_responder_fractional_cookies_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for the estimated number of unique cookies within the ad-exposed group that are estimated to have a positive brand attitude, as measured by the Brand Lift survey. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_responder_fractional_cookies_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for the estimated number of unique cookies within the ad-exposed group that are estimated to have experienced a positive shift in brand attitude, as measured by the Brand Lift survey. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_response_rate Field descriptionRepresents the rate of positive responses from users who were exposed to the ads. Also referred to as "Treatment" responses. Shows total positive response rate when users were exposed to your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_response_rate_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for the exposed positive response rate. Represents the conservative estimate of positive brand responses among users exposed to your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_exposed_positive_response_rate_p90_upper_bound Field descriptionUpper bound of the 90% confidence interval for the exposed positive response rate. Represents the maximum estimate of positive brand responses among users exposed to your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_responses_exposed Field descriptionThe number of survey responses from users who were exposed to the ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_responses_suppressed Field descriptionBrand lift responses suppressed. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_suppressed_positive_responder_fractional_cookies Field descriptionEstimated unique users showing interest in the control/suppressed group. This value is "fractional" because it represents a statistical estimate. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_suppressed_positive_responder_fractional_cookies_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for the estimated number of fractional cookies within the control group that are categorized as positive responders. This lower bound provides a statistically supported minimum value for the total fractional cookies in the control group showing a positive brand attitude. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_suppressed_positive_responder_fractional_cookies_p90_upper_bound Field descriptionRepresents the upper bound of the 90% confidence interval for the estimated number of fractional cookies within the control group that are categorized as positive responders. This upper bound provides a statistically supported maximum value for the total fractional cookies in the control group showing a positive brand attitude. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.brand_lift_total_responses Field descriptionThe total number of survey responses collected across both the exposed and control groups. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.clicks Field descriptionThe number of clicks. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [click_view](https://developers.google.com/google-ads/api/fields/v26/click_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [smart_campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/smart_campaign_search_term_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.clicks_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on clicks. Together with `clicks_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `clicks_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.clicks_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on clicks. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on clicks, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.clicks_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on clicks. Together with `clicks_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(clicks_point_estimate - clicks_margin_of_error, clicks_point_estimate + clicks_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.clicks_unique_query_clusters Field descriptionUnique query intent cluster count for clicks. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.combined_clicks Field descriptionThe number of times your ad or your site's listing in the unpaid results was clicked. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.combined_clicks_per_query Field descriptionThe number of times your ad or your site's listing in the unpaid results was clicked (combined_clicks) divided by combined_queries. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241) for details. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.combined_queries Field descriptionThe number of searches that returned pages from your site in the unpaid results or showed one of your text ads. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241) for details. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.content_budget_lost_impression_share Field descriptionThe estimated percentage of times that your ad was eligible to show on the Display Network but didn't because your budget was too low. Note: Content budget lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.content_impression_share Field descriptionThe impressions you've received on the Display Network divided by the estimated number of impressions you were eligible to receive. Note: Content impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.content_rank_lost_impression_share Field descriptionThe estimated percentage of impressions on the Display Network that your ads didn't receive due to poor Ad Rank. Note: Content rank lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.control_clicks Field descriptionThe number of clicks on the control arm of an experiment. The treatment clicks value can be selected by using `clicks`. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_conversion_value Field descriptionThe conversion value metric on the control arm of the experiment. The treatment conversion value can be selected by using `conversions_value`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_conversion_value_per_cost Field descriptionThe conversion value per cost metric on the control arm of the experiment. The treatment conversion value per cost value can be selected by using `conversions_value_per_cost`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_conversions Field descriptionThe conversions metric on the control arm of the experiment. The treatment conversions value can be selected by using `conversions`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_cost_micros Field descriptionThe cost metric on the control arm of the experiment. The treatment cost value can be selected by using `cost_micros`. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_cost_per_conversion Field descriptionThe cost per conversion metric on the control arm of the experiment. The treatment cost per conversion value can be selected by using `cost_per_conversion`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.control_impressions Field descriptionThe impressions metric on the control arm of the experiment. The treatment impressions value can be selected by using `impressions`. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_last_conversion_date Field descriptionThe date of the most recent conversion for this conversion action. The date is in the customer's time zone. Category`METRIC` Data Type`DATE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [conversion_action](https://developers.google.com/google-ads/api/fields/v26/conversion_action.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.conversion_last_received_request_date_time Field descriptionThe last date/time a conversion tag for this conversion action successfully fired and was seen by Google Ads. This firing event may not have been the result of an attributable conversion (for example, because the tag was fired from a browser that did not previously click an ad from an appropriate advertiser). The date/time is in the customer's time zone. Category`METRIC` Data Type`DATE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [conversion_action](https://developers.google.com/google-ads/api/fields/v26/conversion_action.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.conversion_lift_baseline_conversion_value Field descriptionRepresents the baseline conversion value from users not exposed to the ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.conversion_lift_baseline_conversions Field descriptionRepresents the number of conversions that would have occurred naturally without ad exposure, based on the behavior of the control group. Often referred to as "Control" conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.conversion_lift_exposed_conversion_value Field descriptionRepresents the total conversion value from users exposed to the ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.conversion_lift_exposed_conversions Field descriptionRepresents the total conversions from users who were exposed to the ads. Also referred to as "Treatment" conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.conversion_value_change_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on conversion value change. Together with `conversion_value_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(conversion_value_change_point_estimate - conversion_value_margin_of_error, conversion_value_change_point_estimate + conversion_value_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_value_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on conversion value. Together with `conversion_value_change_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `conversion_value_change_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_value_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on conversion value. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on conversion value, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_value_per_cost_change_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on conversion value per cost change. Together with `conversion_value_per_cost_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(conversion_value_per_cost_change_point_estimate - conversion_value_per_cost_margin_of_error, conversion_value_per_cost_change_point_estimate + conversion_value_per_cost_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_value_per_cost_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on conversion value per cost. Together with `conversion_value_per_cost_change_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `conversion_value_per_cost_change_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversion_value_per_cost_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on conversion value per cost. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on conversion value per cost, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversions Field descriptionThe number of conversions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.conversions_absolute_change_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on conversions absolute change. Together with `conversions_absolute_change_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment - control). This field specifies the radius of the confidence interval, which is centered at `conversions_absolute_change_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversions_absolute_change_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on conversions absolute change. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on conversions absolute change, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversions_absolute_change_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on conversions absolute change. Together with `conversions_absolute_change_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment - control). This field specifies the point estimate, which is the center of the confidence interval: `(conversions_absolute_change_point_estimate - conversions_absolute_change_margin_of_error, conversions_absolute_change_point_estimate + conversions_absolute_change_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.conversions_by_conversion_date Field descriptionThe number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.conversions_from_interactions_rate Field descriptionConversions from interactions divided by the number of ad interactions (such as clicks for text ads or views for video ads). This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.conversions_from_interactions_value_per_interaction Field descriptionThe value of conversions from interactions divided by the number of ad interactions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.conversions_unique_query_clusters Field descriptionUnique query intent cluster count for conversions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.conversions_value Field descriptionThe value of conversions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.conversions_value_by_conversion_date Field descriptionThe value of conversions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.conversions_value_per_cost Field descriptionThe value of conversions divided by the cost of ad interactions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.cost_converted_currency_per_platform_comparable_conversion Field descriptionThe cost of the platform comparable conversion in the currency of the authorized customer. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.cost_micros Field descriptionThe sum of your cost-per-click (CPC) and cost-per-thousand impressions (CPM) costs during this period. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.mobile_device_platform](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.mobile_device_platform) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [smart_campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/smart_campaign_search_term_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.cost_micros_change_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on cost change. Together with `cost_micros_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(cost_micros_change_point_estimate - cost_micros_margin_of_error, cost_micros_change_point_estimate + cost_micros_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_micros_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on cost. Together with `cost_micros_change_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `cost_micros_change_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_micros_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on cost. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on cost, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_of_goods_sold_micros Field descriptionCost of goods sold (COGS) is the total cost of the products you sold in orders attributed to your ads. How it works: You can add a cost of goods sold value to every product in Merchant Center. If you report conversions with cart data, the products you sold are matched with their cost of goods sold value and this can be used to calculate the gross profit you made on each order. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat has a cost of goods sold value of $3, the shirt has a cost of goods sold value of $5. The cost of goods sold for this order is $8 = $3 + $5. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.cost_per_all_conversions Field descriptionThe cost of ad interactions divided by all conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.cost_per_conversion Field descriptionThe cost of ad interactions divided by conversions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.cost_per_conversion_change_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on cost per conversion change. Together with `cost_per_conversion_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(cost_per_conversion_change_point_estimate - cost_per_conversion_margin_of_error, cost_per_conversion_change_point_estimate + cost_per_conversion_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_conversion_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on cost per conversion. Together with `cost_per_conversion_change_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `cost_per_conversion_change_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_conversion_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on cost per conversion. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on cost per conversion, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_current_model_attributed_conversion Field descriptionThe cost of ad interactions divided by current model attributed conversions. This only includes conversion actions which `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.cost_per_incremental_conversion Field descriptionThe estimated cost incurred for each additional conversion generated by the campaign. This is the Incremental Cost Per Acquisition (iCPA). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.cost_per_incremental_conversion_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for cost_per_incremental_conversion. The lowest likely cost you paid per incremental conversion. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.cost_per_incremental_conversion_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for cost_per_incremental_conversion. The highest likely cost you paid per incremental conversion. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.cost_per_incremental_conversion_winner_score Field descriptionThe probability that this experiment arm is the winner for cost per incremental conversion. This value is between 0.0 and 1.0. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) ## metrics.cost_per_lifted_cookie Field descriptionThe estimated cost incurred for each additional person moved to a positive brand state by the campaign. Helps assess the cost-effectiveness of your ad spend in driving brand growth. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_lifted_cookie_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for the cost per lifted cookie. Represents the optimistic (lowest cost) estimate for moving a user to a positive brand state. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_lifted_cookie_p90_upper_bound Field descriptionUpper bound of the 90% confidence interval for the cost per lifted cookie. Represents the conservative (highest cost) estimate for moving a user to a positive brand state. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.cost_per_platform_comparable_conversion Field descriptionThe cost of ad interactions divided by the number of platform comparable conversions. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.coviewed_impressions Field descriptionAll co-viewed impressions represent the total number of people who saw your ad. This includes people who are signed into their Google Account, as well as other people who are watching the same ad on a connected TV. This metric is only available for the Campaign resource with adjusted_age_range and adjusted_gender segments. These segmentations are mandatory to get the all coviewed impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.adjusted_age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_age_range) [segments.adjusted_gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_gender) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.cross_device_conversions Field descriptionConversions from when a customer clicks on a Google Ads ad on one device, then converts on a different device or browser. Cross-device conversions are already included in `all_conversions`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.cross_device_conversions_by_conversion_date Field descriptionThe number of cross-device conversions by conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009) Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.cross_device_conversions_value Field descriptionThe sum of the value of cross-device conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) ## metrics.cross_device_conversions_value_by_conversion_date Field descriptionThe sum of cross-device conversions value by conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009) Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.cross_device_conversions_value_micros Field descriptionThe sum of the value of cross-device conversions, in micros. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.cross_sell_cost_of_goods_sold_micros Field descriptionCross-sell cost of goods sold (COGS) is the total cost of products sold as a result of advertising a different product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If these products don't match then this is considered cross-sell. Cross-sell cost of goods sold is the total cost of the products sold that weren't advertised. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat has a cost of goods sold value of $3, the shirt has a cost of goods sold value of $5. The cross-sell cost of goods sold for this order is $5. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.cross_sell_gross_profit_micros Field descriptionCross-sell gross profit is the profit you made from products sold as a result of advertising a different product, minus cost of goods sold (COGS). How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the purchase is a sold product. If these products don't match then this is considered cross-sell. Cross-sell gross profit is the revenue you made from cross-sell attributed to your ads minus the cost of the goods sold. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The shirt is priced $20 and has a cost of goods sold value of $5. The cross-sell gross profit of this order is $15 = $20 - $5. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.cross_sell_revenue_micros Field descriptionCross-sell revenue is the total amount you made from products sold as a result of advertising a different product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If these products don't match then this is considered cross-sell. Cross-sell revenue is the total value you made from cross-sell attributed to your ads. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat is priced $10 and the shirt is priced $20. The cross-sell revenue of this order is $20. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.cross_sell_units_sold Field descriptionCross-sell units sold is the total number of products sold as a result of advertising a different product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If these products don't match then this is considered cross-sell. Cross-sell units sold is the total number of cross-sold products from all orders attributed to your ads. Example: Someone clicked on a Shopping ad for a hat then bought the same hat, a shirt and a jacket. The cross-sell units sold in this order is 2. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.ctr Field descriptionThe number of clicks your ad receives (Clicks) divided by the number of times your ad is shown (Impressions). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.current_model_attributed_conversions Field descriptionShows how your historic conversions data would look under the attribution model you've currently selected. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.current_model_attributed_conversions_from_interactions_rate Field descriptionCurrent model attributed conversions from interactions divided by the number of ad interactions (such as clicks for text ads or views for video ads). This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.current_model_attributed_conversions_from_interactions_value_per_interaction Field descriptionThe value of current model attributed conversions from interactions divided by the number of ad interactions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.current_model_attributed_conversions_value Field descriptionThe value of current model attributed conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.current_model_attributed_conversions_value_per_cost Field descriptionThe value of current model attributed conversions divided by the cost of ad interactions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.eligible_impressions_from_location_asset_store_reach Field descriptionNumber of impressions in which the business location was shown or the location was used for targeting. This measure is coming from Asset based location. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.engagement_rate Field descriptionThe frequency with which people engage with your ad after it's shown to them. This is the number of ad expansions divided by the number of times your ad is shown. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.engagements Field descriptionThe number of engagements. An engagement occurs when a viewer expands your Lightbox ad. Also, in the future, other ad types may support engagement metrics. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.fractional_lifted_cookies Field descriptionEstimated number of unique users who were moved to a positive brand state directly by the campaign (that is, lifted users). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.fractional_lifted_cookies_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for the fractional_lifted_cookies metric. This value represents a statistically conservative estimate of the minimum number of cookies for whom a positive Brand Lift is attributed to the ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.fractional_lifted_cookies_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for the fractional_lifted_cookies metric. This value represents a statistically optimistic estimate of the maximum number of cookies that may have experienced a positive Brand Lift. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.general_invalid_click_rate Field descriptionThe percentage of clicks that have been filtered out of your total number of clicks (filtered + non-filtered clicks) due to being general invalid clicks. These are clicks Google considers illegitimate that are detected through routine means of filtration (that is, known invalid data-center traffic, bots and spiders or other crawlers, irregular patterns, etc). You're not charged for them, and they don't affect your account statistics. See [Filtering invalid traffic to ensure quality](https://support.google.com/campaignmanager/answer/6076504). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.general_invalid_clicks Field descriptionNumber of general invalid clicks. These are a subset of your invalid clicks that are detected through routine means of filtration (such as known invalid data-center traffic, bots and spiders or other crawlers, irregular patterns, etc.). You're not charged for them, and they don't affect your account statistics. See [Filtering invalid traffic to ensure quality](https://support.google.com/campaignmanager/answer/6076504). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.gmail_forwards Field descriptionThe number of times the ad was forwarded to someone else as a message. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) ## metrics.gmail_saves Field descriptionThe number of times someone has saved your Gmail ad to their inbox as a message. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) ## metrics.gmail_secondary_clicks Field descriptionThe number of clicks to the landing page on the expanded state of Gmail ads. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) ## metrics.gross_profit_margin Field descriptionGross profit margin is the percentage gross profit you made from orders attributed to your ads, after taking out the cost of goods sold (COGS). How it works: You report conversions with cart data for completed purchases on your website. Gross profit margin is the gross profit you made divided by your total revenue and multiplied by 100%. Gross profit margin calculations only include products that have a cost of goods sold value in Merchant Center. Example: Someone bought a hat and a shirt in an order on your website. The hat is priced $10 and has a cost of goods sold value of $3. The shirt is priced $20 but has no cost of goods sold value. Gross profit margin for this order will only take into account the hat because it has a cost of goods sold value, so it's 70% = ($10 - $3)/$10 x 100%. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.gross_profit_micros Field descriptionGross profit is the profit you made from orders attributed to your ads minus the cost of goods sold (COGS). How it works: Gross profit is the revenue you made from sales attributed to your ads minus cost of goods sold. Gross profit calculations only include products that have a cost of goods sold value in Merchant Center. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt in an order from your website. The hat is priced $10 and the shirt is priced $20. The hat has a cost of goods sold value of $3, but the shirt has no cost of goods sold value. Gross profit for this order will only take into account the hat, so it's $7 = $10 - $3. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.headroom_brand_lift Field descriptionThe increase in positive brand responses relative to the total potential growth remaining. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.headroom_brand_lift_p90_lower_bound Field descriptionLower bound of the 90% confidence interval for headroom brand lift. The minimum growth rate relative to remaining brand potential you can be 90% confident was driven by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.headroom_brand_lift_p90_upper_bound Field descriptionUpper bound of the 90% confidence interval for headroom brand lift. The maximum growth rate relative to remaining brand potential likely driven by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.historical_creative_quality_score Field descriptionThe creative historical quality score. Category`METRIC` Data Type `ENUM` `ABOVE_AVERAGE``AVERAGE``BELOW_AVERAGE``UNKNOWN``UNSPECIFIED` Type URL`google.ads.googleads.v26.enums.QualityScoreBucketEnum.QualityScoreBucket` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.historical_landing_page_quality_score Field descriptionThe quality of historical landing page experience. Category`METRIC` Data Type `ENUM` `ABOVE_AVERAGE``AVERAGE``BELOW_AVERAGE``UNKNOWN``UNSPECIFIED` Type URL`google.ads.googleads.v26.enums.QualityScoreBucketEnum.QualityScoreBucket` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.historical_quality_score Field descriptionThe historical quality score. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.historical_search_predicted_ctr Field descriptionThe historical search predicted clickthrough rate (CTR). Category`METRIC` Data Type `ENUM` `ABOVE_AVERAGE``AVERAGE``BELOW_AVERAGE``UNKNOWN``UNSPECIFIED` Type URL`google.ads.googleads.v26.enums.QualityScoreBucketEnum.QualityScoreBucket` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.hotel_average_lead_value_micros Field descriptionAverage lead value based on clicks. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.hotel_commission_rate_micros Field descriptionCommission bid rate in micros. A 20% commission is represented as 200,000. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [hotel_reconciliation](https://developers.google.com/google-ads/api/fields/v26/hotel_reconciliation.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.hotel_eligible_impressions Field descriptionThe number of impressions that hotel partners could have had given their feed performance. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.hotel_expected_commission_cost Field descriptionExpected commission cost. The result of multiplying the commission value times the hotel_commission_rate in advertiser currency. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [hotel_reconciliation](https://developers.google.com/google-ads/api/fields/v26/hotel_reconciliation.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.hotel_price_difference_percentage Field descriptionThe average price difference between the price offered by reporting hotel advertiser and the cheapest price offered by the competing advertiser. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.impressions Field descriptionThe number of times your ad has appeared on a search results page or website on the Google Network. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_combination_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_combination_view.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [detail_content_suitability_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_content_suitability_placement_view.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_content_suitability_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_content_suitability_placement_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [performance_max_placement_view](https://developers.google.com/google-ads/api/fields/v26/performance_max_placement_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) [segments.search_term](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [smart_campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/smart_campaign_search_term_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.impressions_from_store_reach Field descriptionThe number of times a business's location-based ad was shown. This metric applies to feed items only. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: ## metrics.impressions_margin_of_error Field descriptionThe margin of error when estimating the experiment's effect on impressions. Together with `impressions_point_estimate`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the radius of the confidence interval, which is centered at `impressions_point_estimate`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.impressions_p_value Field descriptionThe p-value for the null hypothesis that the experiment has no effect on impressions. Ranges from 0 to 1. Say if the p-value is 0.03, that means the probability of observing the data, if the experiment has no effect on impressions, is 3%. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.impressions_point_estimate Field descriptionThe point estimate when estimating the experiment's effect on impressions. Together with `impressions_margin_of_error`, they describe a confidence interval with a prescribed confidence level for the difference being estimated. The quantity being estimated is (treatment / control - 1). This field specifies the point estimate, which is the center of the confidence interval: `(impressions_point_estimate - impressions_margin_of_error, impressions_point_estimate + impressions_margin_of_error)`. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [experiment](https://developers.google.com/google-ads/api/fields/v26/experiment.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.impressions_unique_query_clusters Field descriptionUnique query intent cluster count for impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.incremental_conversion_value Field descriptionThe estimated additional conversion value the ads generated. Measures the incremental revenue or value from your campaigns. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for incremental_conversion_value. Shows the minimum amount of extra revenue ($) you can be 90% certain was generated by the campaign. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for incremental_conversion_value. The highest amount of extra revenue ($) likely generated by the campaign. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_p_value Field descriptionThe conversions value p-value provides a measure of the statistical significance for the detected lift in conversions value. It calculates the likelihood that your incremental conversion value was driven by ad performance rather than being a merely random occurrence. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_per_cost Field descriptionThe incremental return on ad spend (iROAS), calculated as the additional conversion value generated per unit of campaign cost. Measures the return on your ad spend in terms of incremental value. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_per_cost_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for incremental conversion value per cost. The "Guaranteed" return. Even if the data is noisy, you can be 90% sure your return was at least this high. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_per_cost_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for incremental conversion value per cost. The "Potential" return. The maximum likely revenue generated for every dollar spent. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversion_value_per_cost_winner_score Field descriptionThe probability that this experiment arm is the winner for incremental conversion value per cost. This value is between 0.0 and 1.0. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) ## metrics.incremental_conversion_value_winner_score Field descriptionThe probability that this experiment arm is the winner for incremental conversion value. This value is between 0.0 and 1.0. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) ## metrics.incremental_conversions Field descriptionThe estimated number of additional conversions directly attributable to the ad campaign. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversions_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for incremental_conversions. The "conservative" estimate of your success. It is the minimum number of additional sales you can be 90% sure were caused by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversions_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for incremental_conversions. The "optimistic" estimate of your success. It is the maximum number of additional sales likely driven by your ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversions_p_value Field descriptionThe conversions p-value provides a measure of the statistical significance for the detected lift in conversions. It calculates the likelihood that your incremental conversions were driven by ad performance rather than being a merely random occurrence. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.incremental_conversions_winner_score Field descriptionThe probability that this experiment arm is the winner for incremental conversions. This value is between 0.0 and 1.0. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) ## metrics.incremental_searches_p_value Field descriptionThe p-value for incremental searches. Represents the statistical probability that the observed increase in search queries occurred by chance rather than being caused by the ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.interaction_event_types Field descriptionThe types of payable and free interactions. Category`METRIC` Data Type `ENUM` `CLICK``ENGAGEMENT``NONE``UNKNOWN``UNSPECIFIED``VIDEO_VIEW` Type URL`google.ads.googleads.v26.enums.InteractionEventTypeEnum.InteractionEventType` FilterableTrue SelectableTrue SortableFalse RepeatedTrue Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_bid_modifier](https://developers.google.com/google-ads/api/fields/v26/campaign_bid_modifier.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.interaction_rate Field descriptionThe frequency with which people interact with your ad after it is shown to them. This is the number of interactions divided by the number of times your ad is shown. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.interactions Field descriptionThe number of interactions. An interaction is the main user action associated with an ad format-clicks for text and shopping ads, views for video ads, and so on. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.ad_using_product_data](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_product_data) [segments.ad_using_video](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_using_video) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.invalid_click_rate Field descriptionThe percentage of clicks filtered out of your total number of clicks (filtered + non-filtered clicks) during the reporting period. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.invalid_clicks Field descriptionNumber of clicks Google considers illegitimate and doesn't charge you for. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.lead_cost_of_goods_sold_micros Field descriptionLead cost of goods sold (COGS) is the total cost of products sold as a result of advertising the same product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If the advertised and sold products match, then the cost of these goods is counted under lead cost of goods sold. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat has a cost of goods sold value of $3, the shirt has a cost of goods sold value of $5. The lead cost of goods sold for this order is $3. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.lead_gross_profit_micros Field descriptionLead gross profit is the profit you made from products sold as a result of advertising the same product, minus cost of goods sold (COGS). How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If the advertised and sold products match, then the revenue you made from these sales minus the cost of goods sold is your lead gross profit. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat is priced $10 and has a cost of goods sold value of $3. The lead gross profit of this order is $7 = $10 - $3. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.lead_revenue_micros Field descriptionLead revenue is the total amount you made from products sold as a result of advertising the same product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If the advertised and sold products match, then the total value you made from the sales of these products is shown under lead revenue. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt. The hat is priced $10 and the shirt is priced $20. The lead revenue of this order is $10. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.lead_units_sold Field descriptionLead units sold is the total number of products sold as a result of advertising the same product. How it works: You report conversions with cart data for completed purchases on your website. If the ad that was interacted with before the purchase has an associated product (see Shopping Ads) then this product is considered the advertised product. Any product included in the order the customer places is a sold product. If the advertised and sold products match, then the total number of these products sold is shown under lead units sold. Example: Someone clicked on a Shopping ad for a hat then bought the same hat, a shirt and a jacket. The lead units sold in this order is 1. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.linked_entities_count Field descriptionNumber of linked resources in which the asset is used. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.linked_sample_entities Field descriptionA list of up to 20 sample linked resources in which the asset is used. This metric can only be selected with `ChannelAggregateAssetView` and `CampaignAggregateAssetView`. Category`METRIC` Data Type`STRING` Type URL`N/A` FilterableFalse SelectableTrue SortableFalse RepeatedTrue Selectable with The following fields/resources can be selected with this field: [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) ## metrics.message_chat_rate Field descriptionNumber of message chats initiated (message_chats) divided by the number of message impressions (message_impressions). Rate at which a user initiates a message chat from an ad impression with a messaging option and message tracking enabled. Note that this rate can be more than 1.0 for a given message impression. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.message_chats Field descriptionNumber of message chats initiated for Click To Message impressions that were message tracking eligible. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.message_impressions Field descriptionNumber of Click To Message impressions that were message tracking eligible. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.mobile_friendly_clicks_percentage Field descriptionThe percentage of mobile clicks that go to a mobile-friendly page. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.new_customer_lifetime_value Field descriptionNew customers' lifetime conversion value. If you have set up customer acquisition goal at either account level or campaign level, this will include the additional conversion value from new customers for biddable conversions. If your campaign has adopted the customer acquisition goal and selected "bid higher for new customers", these values will be included in "conversions_value" for optimization. See [About customer lifecycle goals](https://support.google.com/google-ads/answer/12080169) for more details. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.normalized_incremental_searches Field descriptionThe estimated number of incremental search queries driven by ad exposure, normalized across exposed and control groups. This metric is only reported when lift is statistically positive. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for normalized incremental searches. Represents a statistically conservative estimate of the minimum additional search queries driven by ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for normalized incremental searches. Represents a statistically optimistic estimate of the maximum additional search queries driven by ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_cost Field descriptionThe estimated number of incremental search queries generated per unit of ad spend (in advertiser currency). Measures the cost efficiency of the campaign in driving search behavior. Only reported when lift is statistically positive. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_cost_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for normalized incremental searches per cost. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_cost_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for normalized incremental searches per cost. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_impression Field descriptionThe estimated number of incremental search queries generated per ad impression. Measures the effectiveness of each ad exposure in driving search behavior. Only reported when lift is statistically positive. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_impression_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for normalized incremental searches per impression. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.normalized_incremental_searches_per_impression_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for normalized incremental searches per impression. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.optimization_score_uplift Field descriptionTotal optimization score uplift of all recommendations. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.recommendation_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.recommendation_type) ## metrics.optimization_score_url Field descriptionURL for the optimization score page in the Google Ads web interface. This metric can be selected from `customer` or `campaign`, and can be segmented by `segments.recommendation_type`. For example, `SELECT metrics.optimization_score_url, segments.recommendation_type FROM customer` will return a URL for each unique (customer, recommendation_type) combination. Category`METRIC` Data Type`STRING` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.recommendation_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.recommendation_type) ## metrics.orders Field descriptionOrders is the total number of purchase conversions you received attributed to your ads. How it works: You report conversions with cart data for completed purchases on your website. If a conversion is attributed to previous interactions with your ads (clicks for text or Shopping ads, views for video ads etc.) it's counted as an order. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt in an order on your website. Even though they bought 2 products, this would count as 1 order. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.organic_clicks Field descriptionThe number of times someone clicked your site's listing in the unpaid results for a particular query. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.organic_clicks_per_query Field descriptionThe number of times someone clicked your site's listing in the unpaid results (organic_clicks) divided by the total number of searches that returned pages from your site (organic_queries). See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.organic_impressions Field descriptionThe number of listings for your site in the unpaid search results. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241). Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.organic_impressions_per_query Field descriptionThe number of times a page from your site was listed in the unpaid search results (`organic_impressions`) divided by the number of searches returning your site's listing in the unpaid results (`organic_queries`). See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.organic_queries Field descriptionThe total number of searches that returned your site's listing in the unpaid results. See [About measuring paid and organic search results](https://support.google.com/google-ads/answer/3097241) for details. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [paid_organic_search_term_view](https://developers.google.com/google-ads/api/fields/v26/paid_organic_search_term_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_engine_results_page_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_engine_results_page_type) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.original_conversion_value Field descriptionThe original conversion value from biddable conversions. This is the unadjusted value of conversions before any value rule adjustments, such as conversion value rules or lifecycle goals adjustments are applied. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.percent_new_visitors Field descriptionPercentage of first-time sessions (from people who had never visited your site before). Imported from Google Analytics. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.phone_calls Field descriptionNumber of offline phone calls. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.phone_impressions Field descriptionNumber of offline phone impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.phone_through_rate Field descriptionNumber of phone calls received (`phone_calls`) divided by the number of times your phone number is shown (`phone_impressions`). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.platform_comparable_conversions Field descriptionThe number of platform comparable conversions. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_by_conversion_date Field descriptionThe number of platform comparable conversions. When this metric is segmented by date, the values in the date segment represent the conversion date. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_from_interactions_rate Field descriptionPlatform comparable conversions from interactions divided by the number of ad interactions (such as clicks for text ads or views for video ads). This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_from_interactions_value_per_interaction Field descriptionThe value of platform comparable conversions from interactions divided by the number of ad interactions. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_value Field descriptionThe value of platform comparable conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_value_by_conversion_date Field descriptionThe value of platform comparable conversions. When this metric is segmented by date, the values in the date segment represent the conversion date. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.conversion_value_rule_primary_dimension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_value_rule_primary_dimension) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.platform_comparable_conversions_value_per_cost Field descriptionThe value of conversions divided by the cost of ad interactions. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.primary_impressions Field descriptionPrimary impression is counted each time your ad is served. This metric is only available for the Campaign resource with adjusted_age_range and adjusted_gender segments. These segmentations are mandatory to get the primary impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.adjusted_age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_age_range) [segments.adjusted_gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_gender) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.publisher_organic_clicks Field descriptionClicks from properties for which the traffic the publisher has not paid for or acquired through incentivized activity Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.publisher_purchased_clicks Field descriptionClicks from properties not owned by the publisher for which the traffic the publisher has paid for or acquired through incentivized activity Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.publisher_unknown_clicks Field descriptionClicks from traffic which is not identified as "Publisher Purchased" or "Publisher Organic" Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.relative_brand_lift Field descriptionThe percentage increase in positive responses in the exposed group compared to the control group. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.relative_brand_lift_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for Relative Brand Lift. Represents the minimum percentage increase in positive brand perception among users who were exposed to the ads, relative to the baseline positive response rate observed in the control group. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.relative_brand_lift_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for Relative Brand Lift. Represents the maximum percentage increase in positive brand perception in the ad-exposed group, relative to the control group's baseline positive response rate, at a 90% confidence level. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_age_range](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_age_range.md.txt) [lift_measurement_campaign](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_campaign.md.txt) [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [lift_measurement_device](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_device.md.txt) [lift_measurement_gender](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_gender.md.txt) [lift_measurement_video](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_video.md.txt) [segments.brand_lift_measurement_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.brand_lift_measurement_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.relative_conversion_lift Field descriptionThe percentage increase in conversions in the exposed group compared to the control group. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_conversion_lift_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for relative_conversion_lift. The minimum percentage increase you can be 90% sure occurred. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_conversion_lift_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for relative_conversion_lift. The maximum percentage increase you can be 90% sure occurred. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_conversion_value_lift Field descriptionThe percentage increase in conversion value in the exposed group compared to the control group. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_conversion_value_lift_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for relative_conversion_value_lift. The lowest likely percentage of incremental revenue the ads generated. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_conversion_value_lift_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for relative_conversion_value_lift. The highest likely percentage of incremental revenue the ads generated. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_lift_conversion_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_conversion_category) [segments.conversion_lift_end_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_end_date) [segments.conversion_lift_included_conversion_action_types](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_included_conversion_action_types) [segments.conversion_lift_start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lift_start_date) [segments.country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country) [segments.country_localized_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.country_localized_name) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.experiment_arm](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.experiment_arm) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) ## metrics.relative_ctr Field descriptionYour clickthrough rate (CTR) divided by the average clickthrough rate of all advertisers on the websites that show your ads. Measures how your ads perform on Display Network sites compared to other ads on the same sites. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.relative_search_lift Field descriptionThe difference in search query volume between the exposed and control groups, expressed as a fraction of search queries in the control group. This indicates the percentage increase in search activity driven by ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.relative_search_lift_p90_lower_bound Field descriptionThe lower bound of the 90% confidence interval for relative search lift. Represents a statistically conservative estimate of the minimum percentage increase in search activity attributable to ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.relative_search_lift_p90_upper_bound Field descriptionThe upper bound of the 90% confidence interval for relative search lift. Represents a statistically optimistic estimate of the maximum percentage increase in search activity attributable to ad exposure. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.results_conversions_purchase Field descriptionThe purchase conversion stats for the unified goals results. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) ## metrics.revenue_micros Field descriptionRevenue is the total amount you made from orders attributed to your ads. How it works: You report conversions with cart data for completed purchases on your website. Revenue is the total value of all the orders you received attributed to your ads, minus any discount. Example: Someone clicked on a Shopping ad for a hat then bought the same hat and a shirt in an order from your website. The hat is priced $10 and the shirt is priced $20. The entire order has a $5 discount. The revenue from this order is $25 = ($10 + $20) - $5. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.search_absolute_top_impression_share Field descriptionThe percentage of the customer's Shopping or Search ad impressions that are shown in the absolute top position (Position 1). See [About top and absolute top metrics](https://support.google.com/google-ads/answer/7501826) for details. Any value below 0.1 is reported as 0.0999. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_budget_lost_absolute_top_impression_share Field descriptionThe estimated percentage of times your ad wasn't the very first ad among the top ads in the search results due to a low budget. Note: Search budget lost absolute top impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_budget_lost_impression_share Field descriptionThe estimated percentage of times that your ad was eligible to show on the Search Network but didn't because your budget was too low. Note: Search budget lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_budget_lost_top_impression_share Field descriptionThe estimated percentage of times that your ad didn't show adjacent to the top organic search results due to a low budget. Note: Search budget lost top impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_click_share Field descriptionThe number of clicks you've received on the Search Network divided by the estimated number of clicks you were eligible to receive. Note: Search click share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.search_exact_match_impression_share Field descriptionThe impressions you've received divided by the estimated number of impressions you were eligible to receive on the Search Network for search terms that matched your keywords exactly (or were close variants of your keyword), regardless of your keyword match types. Note: Search exact match impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.search_impression_share Field descriptionThe impressions you've received on the Search Network divided by the estimated number of impressions you were eligible to receive. Note: Search impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_lift_cost_micros Field descriptionThe total cost (in micros) of ad impressions served for this Search Lift measurement slice during the study flight. One million is equivalent to one unit of currency. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.search_lift_impressions Field descriptionThe total number of ad impressions served for this Search Lift measurement slice during the study flight. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [lift_measurement_config](https://developers.google.com/google-ads/api/fields/v26/lift_measurement_config.md.txt) [segments.age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.age_range) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.gender) [segments.search_lift_keyword_bundle](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_lift_keyword_bundle) [segments.search_property](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_property) ## metrics.search_rank_lost_absolute_top_impression_share Field descriptionThe estimated percentage of times your ad wasn't the very first ad among the top ads in the search results due to poor Ad Rank. Note: Search rank lost absolute top impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_rank_lost_impression_share Field descriptionThe estimated percentage of impressions on the Search Network that your ads didn't receive due to poor Ad Rank. Note: Search rank lost impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_rank_lost_top_impression_share Field descriptionThe estimated percentage of times your ad didn't show adjacent to the top organic search results due to poor Ad Rank. Note: Search rank lost top impression share is reported in the range of 0 to 0.9. Any value above 0.9 is reported as 0.9001. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_top_impression_share Field descriptionThe impressions you've received among the top ads compared to the estimated number of impressions you were eligible to receive among the top ads. Note: Search top impression share is reported in the range of 0.1 to 1. Any value below 0.1 is reported as 0.0999. Top ads are typically above the top organic results, although they may show below the top organic results on certain queries. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) ## metrics.search_volume Field descriptionSearch volume range for a search term insight category. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.SearchVolumeRange` FilterableFalse SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_insight.md.txt) [customer_search_term_insight](https://developers.google.com/google-ads/api/fields/v26/customer_search_term_insight.md.txt) [segments.ad_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_group) [segments.asset_group](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_group) [segments.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.campaign) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.search_subcategory](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_subcategory) ## metrics.sk_ad_network_installs Field descriptionThe number of iOS Store Kit Ad Network conversions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.sk_ad_network_ad_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_ad_event_type) [segments.sk_ad_network_attribution_credit](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_attribution_credit) [segments.sk_ad_network_coarse_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_coarse_conversion_value) [segments.sk_ad_network_fine_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_fine_conversion_value) [segments.sk_ad_network_postback_sequence_index](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_postback_sequence_index) [segments.sk_ad_network_redistributed_fine_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_redistributed_fine_conversion_value) [segments.sk_ad_network_source_app.sk_ad_network_source_app_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_app.sk_ad_network_source_app_id) [segments.sk_ad_network_source_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_domain) [segments.sk_ad_network_source_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_type) [segments.sk_ad_network_user_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_user_type) [segments.sk_ad_network_version](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_version) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.sk_ad_network_total_conversions Field descriptionThe total number of iOS Store Kit Ad Network conversions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.sk_ad_network_ad_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_ad_event_type) [segments.sk_ad_network_attribution_credit](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_attribution_credit) [segments.sk_ad_network_coarse_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_coarse_conversion_value) [segments.sk_ad_network_fine_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_fine_conversion_value) [segments.sk_ad_network_postback_sequence_index](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_postback_sequence_index) [segments.sk_ad_network_redistributed_fine_conversion_value](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_redistributed_fine_conversion_value) [segments.sk_ad_network_source_app.sk_ad_network_source_app_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_app.sk_ad_network_source_app_id) [segments.sk_ad_network_source_domain](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_domain) [segments.sk_ad_network_source_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_source_type) [segments.sk_ad_network_user_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_user_type) [segments.sk_ad_network_version](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.sk_ad_network_version) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.speed_score Field descriptionA measure of how quickly your page loads after clicks on your mobile ads. The score is a range from 1 to 10, 10 being the fastest. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.store_visits_last_click_model_attributed_conversions Field descriptionThe amount of business visits attributed by the last click model. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) ## metrics.svr Field descriptionThis feature is available to allowlisted accounts only. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.adjusted_age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_age_range) [segments.adjusted_gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_gender) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) ## metrics.top_impression_percentage Field descriptionThe percentage of your ad impressions that are shown adjacent to the top organic search results. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.trueview_average_cpv Field descriptionThe average amount you pay each time someone views your ad. The average CPV is defined by the total cost of all ad views divided by the number of TrueView views. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_group](https://developers.google.com/google-ads/api/fields/v26/campaign_group.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.unique_users Field descriptionThe number of unique users who saw your ad during the requested time period. This metric cannot be aggregated, and can only be requested for date ranges of 92 days or less. This metric is available for following campaign types - Display, Video, Discovery and App. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.adjusted_age_range](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_age_range) [segments.adjusted_gender](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.adjusted_gender) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_eight_plus Field descriptionThis metric counts the unique individuals who were shown your video ad eight or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_eight_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad eight or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_five_plus Field descriptionThis metric counts the unique individuals who were shown your video ad five or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_five_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad five or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_four_plus Field descriptionThis metric counts the unique individuals who were shown your video ad four or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_four_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad four or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad at least once within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_nine_plus Field descriptionThis metric counts the unique individuals who were shown your video ad nine or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_nine_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad nine or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_seven_plus Field descriptionThis metric counts the unique individuals who were shown your video ad seven or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_seven_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad seven or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_six_plus Field descriptionThis metric counts the unique individuals who were shown your video ad six or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_six_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad six or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_ten_plus Field descriptionThis metric counts the unique individuals who were shown your video ad ten or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_ten_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad ten or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_three_plus Field descriptionThis metric counts the unique individuals who were shown your video ad three or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_three_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad three or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_two_plus Field descriptionThis metric counts the unique individuals who were shown your video ad two or more times within the selected date range. This metric cannot be aggregated, and can only be requested for date ranges of 31 days or less. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.unique_users_two_plus_info Field descriptionAdditional information (e.g. quality of reach data) about the metric representing the number of unique individuals who were shown your ad two or more times within the selected date range. Category`METRIC` Data Type`MESSAGE` Type URL`google.ads.googleads.v26.common.ReachMetricInfo` FilterableFalse SelectableTrue SortableFalse RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) ## metrics.units_sold Field descriptionUnits sold is the total number of products sold from orders attributed to your ads. How it works: You report conversions with cart data for completed purchases on your website. Units sold is the total number of products sold from all orders attributed to your ads. Example: Someone clicked on a Shopping ad for a hat then bought the same hat, a shirt and a jacket. The units sold in this order is 3. This metric is only available if you report conversions with cart data. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [cart_data_sales_view](https://developers.google.com/google-ads/api/fields/v26/cart_data_sales_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_sold_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_brand) [segments.product_sold_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level1) [segments.product_sold_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level2) [segments.product_sold_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level3) [segments.product_sold_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level4) [segments.product_sold_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_category_level5) [segments.product_sold_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_condition) [segments.product_sold_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute0) [segments.product_sold_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute1) [segments.product_sold_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute2) [segments.product_sold_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute3) [segments.product_sold_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_custom_attribute4) [segments.product_sold_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_item_id) [segments.product_sold_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_title) [segments.product_sold_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l1) [segments.product_sold_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l2) [segments.product_sold_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l3) [segments.product_sold_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l4) [segments.product_sold_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_sold_type_l5) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) ## metrics.valid_accelerated_mobile_pages_clicks_percentage Field descriptionThe percentage of ad clicks to Accelerated Mobile Pages (AMP) landing pages that reach a valid AMP page. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.value_adjustment Field descriptionThe conversion value rule adjustment from biddable conversions in all conversion categories. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.value_per_all_conversions Field descriptionThe value of all conversions divided by the number of all conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.value_per_all_conversions_by_conversion_date Field descriptionThe value of all conversions divided by the number of all conversions. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.value_per_conversion Field descriptionThe value of conversions divided by the number of conversions. This only includes conversion actions for which the `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [ai_max_search_term_ad_combination_view](https://developers.google.com/google-ads/api/fields/v26/ai_max_search_term_ad_combination_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_asset](https://developers.google.com/google-ads/api/fields/v26/asset_set_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [dynamic_search_ads_search_term_view](https://developers.google.com/google-ads/api/fields/v26/dynamic_search_ads_search_term_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [hotel_group_view](https://developers.google.com/google-ads/api/fields/v26/hotel_group_view.md.txt) [hotel_performance_view](https://developers.google.com/google-ads/api/fields/v26/hotel_performance_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [matched_location_interest_view](https://developers.google.com/google-ads/api/fields/v26/matched_location_interest_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.activity_account_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_account_id) [segments.activity_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_city) [segments.activity_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_country) [segments.activity_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_rating) [segments.activity_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.activity_state) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.advance_booking_window](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.advance_booking_window) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_activity_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_activity_id) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hotel_booking_window_days](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_booking_window_days) [segments.hotel_center_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_center_id) [segments.hotel_check_in_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_date) [segments.hotel_check_in_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_check_in_day_of_week) [segments.hotel_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_city) [segments.hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_class) [segments.hotel_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_country) [segments.hotel_date_selection_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_date_selection_type) [segments.hotel_length_of_stay](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_length_of_stay) [segments.hotel_price_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_price_bucket) [segments.hotel_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_rule_id) [segments.hotel_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_rate_type) [segments.hotel_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hotel_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.interaction_on_this_extension](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.interaction_on_this_extension) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.length_of_booking](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.length_of_booking) [segments.loyalty_membership](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.loyalty_membership) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.partner_hotel_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.partner_hotel_id) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.start_date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_date) [segments.start_day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.start_day_of_week) [segments.travel_destination_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_city) [segments.travel_destination_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_country) [segments.travel_destination_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.travel_destination_region) [segments.user_set_dates](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.user_set_dates) [segments.vertical_ads_event_participant_display_names](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_event_participant_display_names) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_listing_user_rating](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_user_rating) [segments.vertical_ads_listing_venue](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_venue) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.webpage](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.webpage) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [shopping_product](https://developers.google.com/google-ads/api/fields/v26/shopping_product.md.txt) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [travel_activity_group_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_group_view.md.txt) [travel_activity_performance_view](https://developers.google.com/google-ads/api/fields/v26/travel_activity_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.value_per_conversions_by_conversion_date Field descriptionThe value of conversions divided by the number of conversions. This only includes conversion actions for which the `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. When this column is selected with date, the values in date column means the conversion date. Details for the `by_conversion_date` columns are available at [Understand conversions by time with new columns](https://support.google.com/google-ads/answer/9549009). Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [hotel_reconciliation](https://developers.google.com/google-ads/api/fields/v26/hotel_reconciliation.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.product_aggregator_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_aggregator_id) [segments.product_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_brand) [segments.product_category_level1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level1) [segments.product_category_level2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level2) [segments.product_category_level3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level3) [segments.product_category_level4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level4) [segments.product_category_level5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_category_level5) [segments.product_channel](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel) [segments.product_channel_exclusivity](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_channel_exclusivity) [segments.product_condition](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_condition) [segments.product_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_country) [segments.product_custom_attribute0](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute0) [segments.product_custom_attribute1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute1) [segments.product_custom_attribute2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute2) [segments.product_custom_attribute3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute3) [segments.product_custom_attribute4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_custom_attribute4) [segments.product_feed_label](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_feed_label) [segments.product_item_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_item_id) [segments.product_language](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_language) [segments.product_merchant_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_merchant_id) [segments.product_store_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_store_id) [segments.product_title](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_title) [segments.product_type_l1](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l1) [segments.product_type_l2](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l2) [segments.product_type_l3](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l3) [segments.product_type_l4](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l4) [segments.product_type_l5](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.product_type_l5) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [shopping_performance_view](https://developers.google.com/google-ads/api/fields/v26/shopping_performance_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) ## metrics.value_per_current_model_attributed_conversion Field descriptionThe value of current model attributed conversions divided by the number of the conversions. This only includes conversion actions for which the `include_in_conversions_metric` attribute is set to `true`. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.new_versus_returning_customers](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.new_versus_returning_customers) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.value_per_platform_comparable_conversion Field descriptionThe value of platform comparable conversions divided by the number of platform comparable conversions. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.value_per_platform_comparable_conversions_by_conversion_date Field descriptionThe value of platform comparable conversions divided by the number of platform comparable conversions. When this metric is segmented by date, the values in the date segment represent the conversion date. This only includes conversion actions for which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_destination_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_destination_type) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.click_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.click_type) [segments.conversion_adjustment](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_adjustment) [segments.conversion_attribution_event_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_attribution_event_type) [segments.conversion_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_lag_bucket) [segments.conversion_or_adjustment_lag_bucket](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_or_adjustment_lag_bucket) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.month_of_year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month_of_year) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.vertical_ads_average_booking_value_micros Field descriptionClick-weighted average daily rate in micros, including taxes and fees, over the total length of stay. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.vertical_ads_potential_impressions Field descriptionPotential impressions representing the total view-capped eligible impressions available across the query context. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.vertical_ads_price_difference_percentage Field descriptionPercentage delta comparing the advertiser's offered price against the lowest competing price for the same property. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_country) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.vertical_ads_hotel_class](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_hotel_class) [segments.vertical_ads_listing](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing) [segments.vertical_ads_listing_brand](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_brand) [segments.vertical_ads_listing_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_city) [segments.vertical_ads_listing_country](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_country) [segments.vertical_ads_listing_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_listing_region) [segments.vertical_ads_partner_account](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_partner_account) [segments.vertical_ads_price_tier](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_price_tier) [segments.vertical_ads_rate_rule_id](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_rule_id) [segments.vertical_ads_rate_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_rate_type) [segments.vertical_ads_vertical](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.vertical_ads_vertical) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) ## metrics.video_quartile_p100_rate Field descriptionPercentage of impressions where the viewer watched all of your video. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_quartile_p25_rate Field descriptionPercentage of impressions where the viewer watched 25% of your video. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_quartile_p50_rate Field descriptionPercentage of impressions where the viewer watched 50% of your video. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_quartile_p75_rate Field descriptionPercentage of impressions where the viewer watched 75% of your video. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_trueview_view_rate Field descriptionThe number of TrueView views your video ad receives divided by its number of impressions, including thumbnail impressions for TrueView in-display ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_trueview_view_rate_in_feed Field descriptionThe number of TrueView views divided by number of impressions that can potentially lead to TrueView views for in-feed formats. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_trueview_view_rate_in_stream Field descriptionThe number of TrueView views divided by number of impressions that can potentially lead to TrueView views for in-stream formats. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_trueview_view_rate_shorts Field descriptionThe number of TrueView views divided by number of impressions that can potentially lead to TrueView views for Shorts ads. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_trueview_views Field descriptionThe number of TrueView views your video ads received. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_asset](https://developers.google.com/google-ads/api/fields/v26/ad_group_asset.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_asset](https://developers.google.com/google-ads/api/fields/v26/campaign_asset.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [customer_asset](https://developers.google.com/google-ads/api/fields/v26/customer_asset.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [expanded_landing_page_view](https://developers.google.com/google-ads/api/fields/v26/expanded_landing_page_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [landing_page_view](https://developers.google.com/google-ads/api/fields/v26/landing_page_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.asset_interaction_target.asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.asset) [segments.asset_interaction_target.interaction_on_this_asset](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.asset_interaction_target.interaction_on_this_asset) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.landing_page_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.landing_page_source) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.video_watch_time_duration_millis Field descriptionTotal watch time duration in milliseconds for video impressions that started playing. For a small percentage of impressions, we may not be able to measure the watch time accurately. In such cases, we adjust the total time to account for any unmeasured time by applying the average watch time of impressions that were measured. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) ## metrics.view_through_conversions Field descriptionThe total number of view-through conversions. These happen when a customer sees an image or rich media ad, then later completes a conversion on your site without interacting with (for example, clicking on) another ad. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [ad_group_ad_asset_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad_asset_view.md.txt) [ad_group_audience_view](https://developers.google.com/google-ads/api/fields/v26/ad_group_audience_view.md.txt) [ad_schedule_view](https://developers.google.com/google-ads/api/fields/v26/ad_schedule_view.md.txt) [age_range_view](https://developers.google.com/google-ads/api/fields/v26/age_range_view.md.txt) [asset_field_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_field_type_view.md.txt) [asset_group](https://developers.google.com/google-ads/api/fields/v26/asset_group.md.txt) [asset_group_asset](https://developers.google.com/google-ads/api/fields/v26/asset_group_asset.md.txt) [asset_group_product_group_view](https://developers.google.com/google-ads/api/fields/v26/asset_group_product_group_view.md.txt) [asset_set_type_view](https://developers.google.com/google-ads/api/fields/v26/asset_set_type_view.md.txt) [bidding_strategy](https://developers.google.com/google-ads/api/fields/v26/bidding_strategy.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [campaign_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/campaign_aggregate_asset_view.md.txt) [campaign_audience_view](https://developers.google.com/google-ads/api/fields/v26/campaign_audience_view.md.txt) [campaign_budget](https://developers.google.com/google-ads/api/fields/v26/campaign_budget.md.txt) [campaign_search_term_view](https://developers.google.com/google-ads/api/fields/v26/campaign_search_term_view.md.txt) [channel_aggregate_asset_view](https://developers.google.com/google-ads/api/fields/v26/channel_aggregate_asset_view.md.txt) [content_criterion_view](https://developers.google.com/google-ads/api/fields/v26/content_criterion_view.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [detail_placement_view](https://developers.google.com/google-ads/api/fields/v26/detail_placement_view.md.txt) [display_keyword_view](https://developers.google.com/google-ads/api/fields/v26/display_keyword_view.md.txt) [distance_view](https://developers.google.com/google-ads/api/fields/v26/distance_view.md.txt) [final_url_expansion_asset_view](https://developers.google.com/google-ads/api/fields/v26/final_url_expansion_asset_view.md.txt) [gender_view](https://developers.google.com/google-ads/api/fields/v26/gender_view.md.txt) [geographic_view](https://developers.google.com/google-ads/api/fields/v26/geographic_view.md.txt) [group_placement_view](https://developers.google.com/google-ads/api/fields/v26/group_placement_view.md.txt) [income_range_view](https://developers.google.com/google-ads/api/fields/v26/income_range_view.md.txt) [keyword_view](https://developers.google.com/google-ads/api/fields/v26/keyword_view.md.txt) [location_interest_view](https://developers.google.com/google-ads/api/fields/v26/location_interest_view.md.txt) [location_view](https://developers.google.com/google-ads/api/fields/v26/location_view.md.txt) [managed_placement_view](https://developers.google.com/google-ads/api/fields/v26/managed_placement_view.md.txt) [parental_status_view](https://developers.google.com/google-ads/api/fields/v26/parental_status_view.md.txt) [product_group_view](https://developers.google.com/google-ads/api/fields/v26/product_group_view.md.txt) [search_term_view](https://developers.google.com/google-ads/api/fields/v26/search_term_view.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.ad_sub_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_format_type) [segments.ad_sub_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_sub_network_type) [segments.budget_campaign_association_status.campaign](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.campaign) [segments.budget_campaign_association_status.status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.budget_campaign_association_status.status) [segments.conversion_action](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action) [segments.conversion_action_category](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_category) [segments.conversion_action_name](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.conversion_action_name) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.day_of_week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.day_of_week) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.external_conversion_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.external_conversion_source) [segments.geo_target_airport](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_airport) [segments.geo_target_canton](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_canton) [segments.geo_target_city](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_city) [segments.geo_target_county](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_county) [segments.geo_target_district](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_district) [segments.geo_target_metro](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_metro) [segments.geo_target_most_specific_location](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_most_specific_location) [segments.geo_target_postal_code](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_postal_code) [segments.geo_target_province](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_province) [segments.geo_target_region](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_region) [segments.geo_target_state](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.geo_target_state) [segments.hour](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.hour) [segments.keyword.ad_group_criterion](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.ad_group_criterion) [segments.keyword.info.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.match_type) [segments.keyword.info.text](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.keyword.info.text) [segments.match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.match_type) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.search_term_match_source](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_source) [segments.search_term_match_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_match_type) [segments.search_term_targeting_status](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.search_term_targeting_status) [segments.slot](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.slot) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [targeting_expansion_view](https://developers.google.com/google-ads/api/fields/v26/targeting_expansion_view.md.txt) [topic_view](https://developers.google.com/google-ads/api/fields/v26/topic_view.md.txt) [user_location_view](https://developers.google.com/google-ads/api/fields/v26/user_location_view.md.txt) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) [video_enhancement](https://developers.google.com/google-ads/api/fields/v26/video_enhancement.md.txt) [webpage_view](https://developers.google.com/google-ads/api/fields/v26/webpage_view.md.txt) ## metrics.view_through_conversions_from_location_asset_click_to_call Field descriptionNumber of call button clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_directions Field descriptionNumber of driving directions clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_menu Field descriptionNumber of menu link clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_order Field descriptionNumber of order clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_other_engagement Field descriptionNumber of other types of local action clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_store_visits Field descriptionEstimated number of visits to the business after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.view_through_conversions_from_location_asset_website Field descriptionNumber of website URL clicks on any location surface after an impression. This measure is coming from Asset based location. Category`METRIC` Data Type`DOUBLE` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [per_store_view](https://developers.google.com/google-ads/api/fields/v26/per_store_view.md.txt) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) ## metrics.youtube_comments Field descriptionThe number of comments on YouTube Shorts videos attributed to ad impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset](https://developers.google.com/google-ads/api/fields/v26/asset.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.youtube_likes Field descriptionThe number of likes on YouTube Shorts videos attributed to ad impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset](https://developers.google.com/google-ads/api/fields/v26/asset.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt) ## metrics.youtube_shares Field descriptionThe number of shares on YouTube Shorts videos attributed to ad impressions. Category`METRIC` Data Type`INT64` Type URL`N/A` FilterableTrue SelectableTrue SortableTrue RepeatedFalse Selectable with The following fields/resources can be selected with this field: [ad_group](https://developers.google.com/google-ads/api/fields/v26/ad_group.md.txt) [ad_group_ad](https://developers.google.com/google-ads/api/fields/v26/ad_group_ad.md.txt) [asset](https://developers.google.com/google-ads/api/fields/v26/asset.md.txt) [campaign](https://developers.google.com/google-ads/api/fields/v26/campaign.md.txt) [customer](https://developers.google.com/google-ads/api/fields/v26/customer.md.txt) [segments.ad_format_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_format_type) [segments.ad_network_type](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.ad_network_type) [segments.date](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.date) [segments.device](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.device) [segments.month](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.month) [segments.quarter](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.quarter) [segments.week](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.week) [segments.year](https://developers.google.com/google-ads/api/fields/v26/segments.md.txt#segments.year) [video](https://developers.google.com/google-ads/api/fields/v26/video.md.txt)