Juan Camilo Lema

Juan Camilo Lema

User Research, Interaction Design

Lima, Peru


  • Story Telling
  • Design Thinking
  • A/B Testing
  • Growth Hacking
  • Data Freak
  • eCommerce
  • Marketing Automation
  • Agile


Juan is a product owner who’s worked on enterprise, education and consumer, delivering eCommerce and web solutions for more than 80 companies. As part of the UX team his main purpose, it to expands the digital channel for his clients. He also manage a local UX Meetup with more than 1000 people to discuss and learn new techniques on user experience, user research and any new kind of experiences on digital products or services.

At UtecVentures, Juan helps startups on the user research field to really understand their users and needs to really connect with their product or services. Also, he mentors startups, with growth and online sales strategies.

Juan is the partner in a small web agency, focused on eCommerce, leads and sales delivering the conversion funnel. He lives in Lima with his wife and speaks fluently Spanish and English.