Skills
DESIGN: Research / Testing, GROWTH: Brand, GROWTH: Marketing
Biography
Zuzanna is responsible for leading research projects to help developers succeed on Android & Google Play through relevant insights about users and apps & gaming industry. She helps developers unlock new growth opportunities behind better product design and advises on monetization, geographical expansion and engagement strategies. She has been working in the research industry for the past 10 years, prior to joining Google working in FMCG & retail. She specializes in a range of qualitative and quantitative methods, trend forecasting and storytelling. She’s highly passionate about understanding trends, people’s behavior and motivation and translating them into brand and product strategies.