PRODUCT: Management, DESIGN: Emerging Technology, DESIGN: Research/Testing
Hilla is a GDE and a Product UX Mentor working with startups and corporations to build innovative products. A specialist in understanding users and defining target markets, she previously was the Chairwoman off Yellowtale - a digital studio building brands, products, and UX/UI. In this role, she created the organizational structure of the company, including systems for recruiting personnel. Additionally, she spent 3 years as the Chief Product UX Officer at the Zemingo group, where she started their Product UX Division and led the company’s product UX strategy and business development efforts. Passionate about tech driven growth, she has worked with companies in IoT, Banking, MedTech and eCommerce.