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Guto Araujo
São Paulo, Brazil


PRODUCT: Management, PRODUCT: Development, PEOPLE: KPIs/OKRs


Guto Araújo is head of product, tech and UX at Elo7, the leading marketplace for made-to-order and personalized products in Brazil. He is also an Independent Board Member at Arquivei and Advisor at TerraMagna and BeeMyEars. Previously, Guto studied Computer Engineering at UNICAMP but decided to drop out to run his business, Miidx Technology. He, later, went back to school and received a degree in Communications from USP and an MBA from Kellogg School of Management. As a Google Launchpad alumni and mentor, Guto actively contributes with 1:1 mentoring and workshops at Launchpad, Endeavor, and other engagements. He is an avid 21K runner HW, SW on auto-update.