Updates: Check the release notes for new features and product updates.

Launch an agent

After you verify an agent for a brand that you manage, build out your message-routing capabilities, and determine that your infrastructure is ready to interact with users, it's time to launch.

Launch an agent

When you launch an agent, Business Messages performs checks for necessary approvals, emails you once the agent is approved for launch, and begins the launch process. Once the launch process begins, the agent is available to users within a few hours.

To launch an agent,

  1. Open the Business Communications Developer Console and sign in with your Business Messages Google account.
  2. Choose your agent.
  3. In the left navigation, click Launch.
  4. In the Entry points section, click Launch.

Unlaunch an agent

If you need to cancel an agent launch or unlaunch a live agent, you can mark an agent entry point as unlaunched. If the agent was in a pending launch state, this cancels the agent launch for that entry point. If the agent was launched, this removes the agent from the specified entry points and regions.

To unlaunch all regions specified for your agent, use 001 for the World region code. Otherwise, only specify codes for the regions you want to unlaunch.

To unlaunch an agent,

  1. Open the Business Communications Developer Console and sign in with your Business Messages Google account.
  2. Choose your agent.
  3. In the left navigation, click Launch.
  4. In the Entry points section, click Unlaunch.
  5. Enter "UNLAUNCH", then click Unlaunch.

Next steps

Now that your agent is launched, users can start conversations on the agent's configured entry points. Identify and review the metrics you can use to measure your agent's success.

To enable location-specific entry points, launch the locations associated with your agent.