# Deep link invocations allow users to enter a specific part of your conversation, via a global intent. Users say your display name in combination with the deep link phrase to carry out a deep link invocation (for example, *"Ok Google, talk to \<display name\> to \<deep link phrase\>"*)

To build deep link invocations, you create global custom intents with training phrases that define the user input that you want to set for the deep link.

> [!NOTE]
> **Note:** Intents that are associated with deep link invocations are also valid for matching during a conversation.

## Create deep link invocations

<button value="builder" default="">Actions Builder</button> <button value="sdk">Actions SDK</button>