Google Analytics

Start Optimizing

The Google Analytics Platform lets you
measure user interactions with your
business across various devices and
environments, at Google speed and scale.
Gain new insights and optimize the
performance of your business.

Get Started

Mobile App Analytics

Enable measurement in native
mobile apps.

Data Integration & Upload

Organize Google Analytics data
around your business.

Reporting Automation

Save time by automating complex
reporting tasks.

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Platform

The architecture, and features of the Google Analytics Platform.
Collection

Collect data about how users interact with your content across any platform.
Configuration

Access settings and import business data.
Reporting

Get your data out of Google Analytics.

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Optimize Your Business Using the Google Analytics Platform

Start Optimizing

Mobile App Analytics

Data Integration & Upload

Reporting Automation

Platform

Collection

Configuration

Reporting

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