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TrafficEstimatorService (v201809)

Use this service to request traffic estimates for proposed or existing campaigns, ad groups, and keywords.

To simply retrieve estimates for a list of proposed keywords, create a campaign estimate request and a child ad group estimate request with null IDs, and then set the keywordEstimateRequests to contain the keywords.

You can refine the traffic estimates by setting campaign targeting options in the request. If an ad group ID is provided, all creatives from that ad group will be loaded and used to improve estimates.

The maximum number of keyword estimate requests across all campaign estimate requests and ad group estimate requests is 2500.

The maximum number of adgroup estimate requests across all campaign estimate requests is 50.

Note that the API returns intervals whereas the Traffic Estimator UI displays averages. Estimates are account specific since they are based on creatives already in the account. When comparing numbers, use the same account for the API and UI.

Production WSDL
https://adwords.google.com/api/adwords/o/v201809/TrafficEstimatorService?wsdl
Namespace
https://adwords.google.com/api/adwords/o/v201809
Operations
Errors

get

Returns traffic estimates for specified criteria.

Parameters

Field Type Description
selector TrafficEstimatorSelector Campaigns, ad groups and keywords for which traffic should be estimated.

Response

Field Type Description
rval TrafficEstimatorResult Traffic estimation results.

Errors

Error Reasons
AdxError Errors that are thrown when a non-AdX feature is accessed by an AdX customer.
Enumerations
UNSUPPORTED_FEATURE
Attempt to use non-AdX feature by AdX customer.
AuthenticationError Errors returned when Authentication failed.
Enumerations
AUTHENTICATION_FAILED
Authentication of the request failed.
CLIENT_CUSTOMER_ID_IS_REQUIRED
Client Customer Id is required if CustomerIdMode is set to CLIENT_EXTERNAL_CUSTOMER_ID. Starting version V201409 ClientCustomerId will be required for all requests except for CustomerService.get
CLIENT_EMAIL_REQUIRED
Client Email is required if CustomerIdMode is set to CLIENT_EXTERNAL_EMAIL_FIELD.
CLIENT_CUSTOMER_ID_INVALID
Client customer Id is not a number.
CLIENT_EMAIL_INVALID
Client customer Id is not a number.
CLIENT_EMAIL_FAILED_TO_AUTHENTICATE
Client email is not a valid customer email.
CUSTOMER_NOT_FOUND
No customer found for the customer id provided in the header.
GOOGLE_ACCOUNT_DELETED
Client's Google Account is deleted.
GOOGLE_ACCOUNT_COOKIE_INVALID
Google account login token in the cookie is invalid.
FAILED_TO_AUTHENTICATE_GOOGLE_ACCOUNT
problem occurred during Google account authentication.
GOOGLE_ACCOUNT_USER_AND_ADS_USER_MISMATCH
The user in the google account login token does not match the UserId in the cookie.
LOGIN_COOKIE_REQUIRED
Login cookie is required for authentication.
NOT_ADS_USER
User in the cookie is not a valid Ads user.
OAUTH_TOKEN_INVALID
Oauth token in the header is not valid.
OAUTH_TOKEN_EXPIRED
Oauth token in the header has expired.
OAUTH_TOKEN_DISABLED
Oauth token in the header has been disabled.
OAUTH_TOKEN_REVOKED
Oauth token in the header has been revoked.
OAUTH_TOKEN_HEADER_INVALID
Oauth token HTTP header is malformed.
LOGIN_COOKIE_INVALID
Login cookie is not valid.
FAILED_TO_RETRIEVE_LOGIN_COOKIE
Failed to decrypt the login cookie.
USER_ID_INVALID
User Id in the header is not a valid id.
AuthorizationError Errors encountered when trying to authorize a user.
Enumerations
UNABLE_TO_AUTHORIZE
Could not complete authorization due to an internal problem.
NO_ADWORDS_ACCOUNT_FOR_CUSTOMER
Customer has no AdWords account.
USER_PERMISSION_DENIED
User doesn't have permission to access customer.
EFFECTIVE_USER_PERMISSION_DENIED
Effective user doesn't have permission to access this customer.
CUSTOMER_NOT_ACTIVE
Access denied since the customer is not active.
USER_HAS_READONLY_PERMISSION
User has read-only permission cannot mutate.
NO_CUSTOMER_FOUND
No customer found.
SERVICE_ACCESS_DENIED
Developer doesn't have permission to access service.
TWO_STEP_VERIFICATION_NOT_ENROLLED
The customer has a policy to enforce 2-Step Verification, but the user is not enrolled.
ADVANCED_PROTECTION_NOT_ENROLLED
The customer has a policy to enforce enrollment in the Advanced Protection Program, but the user is not enrolled.
ClientTermsError Error due to user not accepting the AdWords terms of service.
Enumerations
INCOMPLETE_SIGNUP_CURRENT_ADWORDS_TNC_NOT_AGREED
Customer has not agreed to the latest AdWords Terms & Conditions
CollectionSizeError Errors associated with the size of the given collection being out of bounds.
Enumerations
TOO_FEW
TOO_MANY
CurrencyCodeError Errors for currency codes.
Enumerations
UNSUPPORTED_CURRENCY_CODE
DatabaseError Errors that are thrown due to a database access problem.
Enumerations
CONCURRENT_MODIFICATION
A concurrency problem occurred as two threads were attempting to modify same object.
PERMISSION_DENIED
The permission was denied to access an object.
ACCESS_PROHIBITED
The user's access to an object has been prohibited.
CAMPAIGN_PRODUCT_NOT_SUPPORTED
Requested campaign belongs to a product that is not supported by the api.
DUPLICATE_KEY
a duplicate key was detected upon insertion
DATABASE_ERROR
a database error has occurred
UNKNOWN
an unknown error has occurred
DateError Errors associated with invalid dates and date ranges.
Enumerations
INVALID_FIELD_VALUES_IN_DATE
Given field values do not correspond to a valid date.
INVALID_FIELD_VALUES_IN_DATE_TIME
Given field values do not correspond to a valid date time.
INVALID_STRING_DATE
The string date's format should be yyyymmdd.
INVALID_STRING_DATE_RANGE
The string date range's format should be yyyymmdd yyyymmdd.
INVALID_STRING_DATE_TIME
The string date time's format should be yyyymmdd hhmmss [tz].
EARLIER_THAN_MINIMUM_DATE
Date is before allowed minimum.
LATER_THAN_MAXIMUM_DATE
Date is after allowed maximum.
DATE_RANGE_MINIMUM_DATE_LATER_THAN_MAXIMUM_DATE
Date range bounds are not in order.
DATE_RANGE_MINIMUM_AND_MAXIMUM_DATES_BOTH_NULL
Both dates in range are null.
DistinctError Errors related to distinct ids or content.
Enumerations
DUPLICATE_ELEMENT
DUPLICATE_TYPE
EntityAccessDenied Reports permission problems trying to access an entity.
Enumerations
READ_ACCESS_DENIED
User did not have read access.
WRITE_ACCESS_DENIED
User did not have write access.
EntityNotFound An id did not correspond to an entity, or it referred to an entity which does not belong to the customer.
Enumerations
INVALID_ID
The specified id refered to an entity which either doesn't exist or is not accessible to the customer. e.g. campaign belongs to another customer.
IdError Errors associated with the ids.
Enumerations
NOT_FOUND
Id not found
InternalApiError Indicates that a server-side error has occured. InternalApiErrors are generally not the result of an invalid request or message sent by the client.
Enumerations
UNEXPECTED_INTERNAL_API_ERROR
API encountered an unexpected internal error.
TRANSIENT_ERROR
A temporary error occurred during the request. Please retry.
UNKNOWN
The cause of the error is not known or only defined in newer versions.
DOWNTIME
The API is currently unavailable for a planned downtime.
ERROR_GENERATING_RESPONSE
Mutate succeeded but server was unable to build response. Client should not retry mutate.
NotEmptyError Errors corresponding with violation of a NOT EMPTY check.
Enumerations
EMPTY_LIST
NullError Errors associated with violation of a NOT NULL check.
Enumerations
NULL_CONTENT
Specified list/container must not contain any null elements
OperationAccessDenied Operation not permitted due to the invoked service's access policy.
Enumerations
ACTION_NOT_PERMITTED
Unauthorized invocation of a service's method (get, mutate, etc.)
ADD_OPERATION_NOT_PERMITTED
Unauthorized ADD operation in invoking a service's mutate method.
REMOVE_OPERATION_NOT_PERMITTED
Unauthorized REMOVE operation in invoking a service's mutate method.
SET_OPERATION_NOT_PERMITTED
Unauthorized SET operation in invoking a service's mutate method.
MUTATE_ACTION_NOT_PERMITTED_FOR_CLIENT
A mutate action is not allowed on this campaign, from this client.
OPERATION_NOT_PERMITTED_FOR_CAMPAIGN_TYPE
This operation is not permitted on this campaign type
ADD_AS_REMOVED_NOT_PERMITTED
An ADD operation may not set status to REMOVED.
OPERATION_NOT_PERMITTED_FOR_REMOVED_ENTITY
This operation is not allowed because the campaign or adgroup is removed.
OPERATION_NOT_PERMITTED_FOR_AD_GROUP_TYPE
This operation is not permitted on this ad group type.
UNKNOWN
The reason the invoked method or operation is prohibited is not known (the client may be of an older version than the server).
OperatorError Errors due to the use of unsupported operations.
Enumerations
OPERATOR_NOT_SUPPORTED
QuotaCheckError Encapsulates the errors thrown during developer quota checks.
Enumerations
INVALID_TOKEN_HEADER
Customer passed in an invalid token in the header.
ACCOUNT_DELINQUENT
Customer is marked delinquent.
ACCOUNT_INACCESSIBLE
Customer is a fraudulent.
ACCOUNT_INACTIVE
Inactive Account.
INCOMPLETE_SIGNUP
Signup not complete
DEVELOPER_TOKEN_NOT_APPROVED
Developer token is not approved for production access, and the customer is attempting to access a production account.
TERMS_AND_CONDITIONS_NOT_SIGNED
Terms and conditions are not signed.
MONTHLY_BUDGET_REACHED
Monthly budget quota reached.
QUOTA_EXCEEDED
Monthly budget quota exceeded.
RangeError A list of all errors associated with the Range constraint.
Enumerations
TOO_LOW
TOO_HIGH
RateExceededError Signals that a call failed because a measured rate exceeded.
Enumerations
RATE_EXCEEDED
Rate exceeded.
ReadOnlyError Errors from attempting to write to read-only fields.
Enumerations
READ_ONLY
RegionCodeError A list of all errors associated with the @RegionCode constraints.
Enumerations
INVALID_REGION_CODE
RejectedError Indicates that a field was rejected due to compatibility issues.
Enumerations
UNKNOWN_VALUE
Unknown value encountered
RequestError Encapsulates the generic errors thrown when there's an error with user request.
Enumerations
UNKNOWN
Error reason is unknown.
INVALID_INPUT
Invalid input.
UNSUPPORTED_VERSION
The api version in the request has been discontinued. Please update to the new AdWords API version.
RequiredError Errors due to missing required field.
Enumerations
REQUIRED
Missing required field.
SizeLimitError Indicates that the number of entries in the request or response exceeds the system limit.
Enumerations
REQUEST_SIZE_LIMIT_EXCEEDED
The number of entries in the request exceeds the system limit.
RESPONSE_SIZE_LIMIT_EXCEEDED
The number of entries in the response exceeds the system limit.
INTERNAL_STORAGE_ERROR
The account is too large to load.
UNKNOWN
StringFormatError A list of error code for reporting invalid content of input strings.
Enumerations
UNKNOWN
ILLEGAL_CHARS
The input string value contains disallowed characters.
INVALID_FORMAT
The input string value is invalid for the associated field.
StringLengthError Errors associated with the length of the given string being out of bounds.
Enumerations
TOO_SHORT
TOO_LONG
TrafficEstimatorError Base error class for TrafficEstimatorService.
Enumerations
NO_CAMPAIGN_FOR_AD_GROUP_ESTIMATE_REQUEST
When the request with null campaign ID in CampaignEstimateRequest contains an AdGroupEstimateRequest with an ID.
NO_AD_GROUP_FOR_KEYWORD_ESTIMATE_REQUEST
When the request with null adgroup ID in AdGroupEstimateRequest contains a KeywordEstimateRequest with an ID.
NO_MAX_CPC_FOR_KEYWORD_ESTIMATE_REQUEST
All KeywordEstimateRequest items should have maxCpc associated with them.
TOO_MANY_KEYWORD_ESTIMATE_REQUESTS
When there are more KeywordEstimateRequests in the request than TrafficEstimatorService allows.
TOO_MANY_CAMPAIGN_ESTIMATE_REQUESTS
When there are more CampaignEstimateRequests in the request than TrafficEstimatorService allows.
TOO_MANY_ADGROUP_ESTIMATE_REQUESTS
When there are more AdGroupEstimateRequests in the request than TrafficEstimatorService allows.
TOO_MANY_TARGETS
When there are more targets in the request than TrafficEstimatorService allows. See documentation on CampaignEstimateRequest for more information about this error.
KEYWORD_TOO_LONG
Request contains a keyword that is too long for backends to handle.
KEYWORD_CONTAINS_BROAD_MATCH_MODIFIERS
Request contains a keyword that contains broad match modifiers.
INVALID_INPUT
When an unexpected error occurs.
SERVICE_UNAVAILABLE
When backend service calls fail.