type EnhancedCpcBiddingScheme (v201802)

Enhanced CPC is a bidding strategy that raises your bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely. This bidding scheme does not support criteria level bidding strategy overrides.


Namespace
https://adwords.google.com/api/adwords/cm/v201802

Field

BiddingScheme (inherited)

BiddingScheme.Type

xsd:string

Indicates that this instance is a subtype of BiddingScheme. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.

EnhancedCpcBiddingScheme

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