Tuesday, February 17, 2026


We're excited to announce the [release of v1.5 of the Data Manager API](https://developers.google.com/data-manager/api/reference.md.txt#2026-02-17_v15), delivering a more comprehensive platform for data management. This update introduces powerful new capabilities for managing user lists alongside expanded options for audience member ingestion.


**End to end user list management**


The [UserListService](https://developers.google.com/data-manager/api/reference/rpc/google.ads.datamanager.v1.md.txt#userlistservice) now allows you to oversee the lifecycle of your user lists entirely through the Data Manager API. It provides core resource management operations such as create, retrieve, update, and delete methods for [UserLists](https://developers.google.com/data-manager/api/reference/rpc/google.ads.datamanager.v1.md.txt#userlist), enabling full control over your audience management workflows.


**Partner links**


The introduction of the [PartnerLinkService](https://developers.google.com/data-manager/api/reference/rpc/google.ads.datamanager.v1.md.txt#partnerlinkservice) provides a secure way to manage connections between advertiser and data partner accounts across Google Ads and Display \& Video 360.


**Expanded audience member identifiers**


The Data Manager API now supports additional user identifiers for audience ingestion. You can now upload [User IDs](https://developers.google.com/data-manager/api/reference/rest/v1/AudienceMember.md.txt#useriddata), which can be used for [Customer Match](https://developers.google.com/data-manager/api/devguides/audiences/google-ads/customer-match.md.txt) in Google Ads.


We've also integrated status reporting specific to User ID when you [retrieve diagnostics](https://developers.google.com/data-manager/api/devguides/diagnostics.md.txt) for your ingestion requests. These updates make it easier to monitor User ID ingestion and quickly identify any issues.


**Get started**

- Check out these Customer Match guides for a step-by-step walkthrough on how to create, populate, and verify audiences using the Data Manager API:
  - [Google Ads API Customer Match](https://developers.google.com/data-manager/api/devguides/audiences/google-ads/customer-match.md.txt)
  - [Display \& Video 360 API Customer Match](https://developers.google.com/data-manager/api/devguides/audiences/display-video/customer-match.md.txt)
- Use the following guides to upgrade your existing Customer Match workflows to gain access to future improvements and features:
  - [Upgrade from the Google Ads API](https://developers.google.com/data-manager/api/devguides/audiences/google-ads/customer-match/upgrade.md.txt)
  - [Upgrade from the Display \& Video 360 API](https://developers.google.com/data-manager/api/devguides/audiences/display-video/customer-match/upgrade.md.txt)
- Learn how to manage connections with data partners using the [Partner links guides](https://developers.google.com/data-manager/api/devguides/accounts/partner-links.md.txt).

<br />


If you have questions or need help, contact us through the [support page](https://developers.google.com/data-manager/api/support/contact).


If you're interested in becoming a data partner, please fill out the [Partner Interest Form](https://docs.google.com/forms/d/e/1FAIpQLScFEkLVqElsjYJ21h7z0mSUk8Tj1M3TEMwouFPQb7qyM-oI5w/viewform).

![Portrait of the author](https://developers.google.com/static/ads/blog/images/AVvXsEiChe_g1JujivrmFreqOSiiJVG79VFlvDXoigneV-ZD8m1fDd6MfMyi3dGgc4PYhLKJrzb_QxVMM7jqCfqNpWk3CxmsvDxSvdiGwgqUlPZ0NIhAGdRJXiNeWj77GTFI3bAdcnNr8VamYJEFSi1GdAzq4UuiY3w5EZpXQzHWQDHTI8Hf-9aU3rI3Q_Vdutc.jpg) - Lindsey Volta, on behalf of the Data Manager API Team


**Labels:**

[audiences](https://developers.google.com/ads/blog/feeds/labels/audiences.md.txt),

[customer-match](https://developers.google.com/ads/blog/feeds/labels/customer-match.md.txt),

[data-manager-api](https://developers.google.com/ads/blog/feeds/labels/data-manager-api.md.txt),

[display-video-360-api](https://developers.google.com/ads/blog/feeds/labels/display-video-360-api.md.txt),

[google-ads-api](https://developers.google.com/ads/blog/feeds/labels/google-ads-api.md.txt),

[release](https://developers.google.com/ads/blog/feeds/labels/release.md.txt)