**Service** **CreativeService** **Dependencies** [CustomCreative](https://developers.google.com/ad-manager/api/reference/v202605/CreativeService.CustomCreative) ▼ **CustomCreativeAsset**

A `CustomCreativeAsset` is an association between a [CustomCreative](https://developers.google.com/ad-manager/api/reference/v202605/CreativeService.CustomCreative) and an asset.
Any assets that are associated with a creative can be inserted into its HTML snippet.

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Namespace
:
    `https://www.google.com/apis/ads/publisher/v202605`

| ## Field ||
|---|---|
| ### `macroName` | ` xsd:string` The name by which the associated asset will be referenced. For example, if the value is "foo", then the asset can be inserted into an HTML snippet using the macro: "%%FILE:foo%%". |
| ### `asset` | ` https://developers.google.com/ad-manager/api/reference/v202605/CreativeService.CreativeAsset ` The asset. This attribute is required. To view the asset, use [CreativeAsset.assetUrl](https://developers.google.com/ad-manager/api/reference/v202605/CreativeService.CreativeAsset#assetUrl). |