type AspectRatioImageCreative (v201808)

A Creative intended for mobile platforms that displays an image, whose size is defined as an aspect ratio, i.e. Size.isAspectRatio. It can have multiple images whose dimensions conform to that aspect ratio.


Namespace
https://www.google.com/apis/ads/publisher/v201808

Field

Creative (inherited)

advertiserId

xsd:long

The ID of the advertiser that owns the creative. This attribute is required.

id

xsd:long

Uniquely identifies the Creative. This value is read-only and is assigned by Google when the creative is created. This attribute is required for updates.

name

xsd:string

The name of the creative. This attribute is required and has a maximum length of 255 characters.

size

Size

The Size of the creative. This attribute is required for creation and then is read-only.

previewUrl

xsd:string

The URL of the creative for previewing the media. This attribute is read-only and is assigned by Google when a creative is created.

policyViolations

CreativePolicyViolation[]

Set of policy violations detected for this creative. This attribute is read-only.


Enumerations
MALWARE_IN_CREATIVE
Malware was found in the creative.

For more information see here.

MALWARE_IN_LANDING_PAGE
Malware was found in the landing page.

For more information see here.

LEGALLY_BLOCKED_REDIRECT_URL
The redirect url contains legally objectionable content.
MISREPRESENTATION_OF_PRODUCT
The creative misrepresents the product or service being advertised.

For more information see here.

SELF_CLICKING_CREATIVE
The creative has been determined to be self clicking.
GAMING_GOOGLE_NETWORK
The creative has been determined as attempting to game the Google network.

For more information see here.

DYNAMIC_DNS
The landing page for the creative uses a dynamic DNS.

For more information see here.

PHISHING
Phishing found in creative or landing page.

For more information see here.

DOWNLOAD_PROMPT_IN_CREATIVE
The creative prompts the user to download a file.

For more information see here

UNAUTHORIZED_COOKIE_DETECTED
The creative sets an unauthorized cookie on a Google domain.

For more information see here

TEMPORARY_PAUSE_FOR_VENDOR_INVESTIGATION
The creative has been temporarily paused while we investigate.
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.

appliedLabels

AppliedLabel[]

The set of labels applied to this creative.

lastModifiedDateTime

DateTime

The date and time this creative was last modified.

customFieldValues

  1. BaseCustomFieldValue[]
    1. CustomFieldValue
    2. DropDownCustomFieldValue

The values of the custom fields associated with this creative.

HasDestinationUrlCreative (inherited)

destinationUrl

xsd:string

The URL that the user is directed to if they click on the creative. This attribute is required unless the destinationUrlType is DestinationUrlType.NONE, and has a maximum length of 1024 characters.

destinationUrlType

DestinationUrlType

The action that should be performed if the user clicks on the creative. This attribute is optional and defaults to DestinationUrlType.CLICK_TO_WEB.


Enumerations
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.
CLICK_TO_WEB
Navigate to a web page. (a.k.a. "Click-through URL").
CLICK_TO_APP
Start an application.
CLICK_TO_CALL
Make a phone call.
NONE
Destination URL not present. Useful for video creatives where a landing page or a product isn't necessarily applicable.

AspectRatioImageCreative

imageAssets

CreativeAsset[]

The images associated with this creative. The ad server will choose one based on the capabilities of the device. Each asset should have a size which is of the same aspect ratio as the Creative.size. This attribute is required and must have at least one asset.

altText

xsd:string

The text that is served along with the image creative, primarily for accessibility. If no suitable image size is available for the device, this text replaces the image completely. This field is optional and has a maximum length of 500 characters.

thirdPartyImpressionUrl

xsd:string

An impression tracking URL to ping when this creative is displayed. This field is optional has a maximum length of 1024 characters.

overrideSize

xsd:boolean

Allows the actual image asset sizes to differ from the creative size. This attribute is optional.

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