# Optimization guide for Operator booking module

The things to do operator booking module provides a way for tour operators to
display their products on their own Google Business Profile entry. Alongside
the tour operator products, tours provided by this operator through different
OTAs are also shown.

This guide takes you through the work needed in order for your tour products
to be shown on the operator booking module.

## Provide operator information

In order for Google to accurately identify the operator, provide the
following information in the `product/operator` field.

- `google_business_profile_name` of the operator if available
- `locations/place_info` representing the location of the operator including `phone_number` and `webside_url` if available

> [!NOTE]
> **Note:** If the operator is a service area business, only `place_id` is supported in the locations field.

## Make sure the operator name is visible on your landing page

In order to ensure user trust, the operator name must be visible on the landing
page the user clicks to. This enables the user to confirm the landing page
is indeed selling the products from the said operator.

## Restech only: Ensure `brand_name` \& `inventory_types` are correctly set

If the landing page the user is directed to is the landing page of the said
operator, make sure `product/brand_name` and `product/inventory_types` are set
correctly (`inventory_types` should contain `INVENTORY_TYPE_OPERATOR_DIRECT`\`).
This ensures the product gets official site UX treatment at time of serving.

> [!NOTE]
> **Note:** The ability to set `INVENTORY_TYPE_OPERATOR_DIRECT` is configured on a per partner basis. You can reach out to Google if your products are directing to the official website of the operator.

### Restech only: Work with the operator to make sure business type is correct

Operator booking module is surfaced for Google businesses of certain types,
you should work with the operator ensure their Google business profile business
category is set correctly.

> [!NOTE]
> **Note:** You can check in Things to do center's location lookup tool to see if a business is eligible.

## Optimization checklist

The following checklist summarizes the best practices for products eligible
for the operator booking module.

- `product/operator/google_business_profile_name` is filled in
- `products/operator/locations` is correctly filled in
- provide `phone_number` if available
- Ensure the operator name is visible on the landing page
- Restech only: Ensure `brand_name` and `inventory_types` are correctly set